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Marketing & Guest Experience Manager

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Marriott Bonvoy

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Location:
United States , San Juan

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Contract Type:
Not provided

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Salary:

50000.00 - 65000.00 USD / Year

Job Description:

The Marketing & Guest Experience Manager serves as Alma’s operational marketing lead and executional bridge, translating the Fractional CMO’s strategic direction into high-impact campaigns that drive measurable results. This role oversees the entire guest lifecycle—from pre-arrival through post-stay—ensuring brand consistency, revenue optimization, and exceptional experiences across Rooms and Food & Beverage. The position manages marketing execution, CRM and loyalty programs, campaign project management, analytics, and cross-functional coordination.

Job Responsibility:

  • Execute marketing campaigns from planning to analysis
  • Manage the full guest lifecycle: pre-arrival, on-property engagement, post-stay communications
  • Oversee CRM segmentation, automated workflows, email campaigns, and loyalty initiatives
  • Lead F&B marketing programs, local partnerships, and community engagement
  • Coordinate seasonal packages, promotions, and revenue-focused campaigns with Revenue Management
  • Track performance metrics and ROI, manage budgets, vendors, and agency deliverables
  • Serve as liaison to Operations, Front Office, and F&B to ensure campaign readiness
  • Supervise Social Media & Content Coordinator, ensuring brand consistency and campaign alignment
  • Support website optimization and direct booking initiatives

Requirements:

  • Bachelor’s degree in Marketing, Hospitality Management, Communications, or related field
  • 4–6 years of progressive marketing experience, with at least 2 years in hotel/hospitality
  • Proven experience executing integrated marketing campaigns
  • Understanding of hotel operations (Rooms Division & F&B)
  • Boutique, lifestyle, or luxury hotel experience preferred
  • CRM management experience (Revinate strongly preferred)
  • Bilingual (English required, Spanish fluency required)
  • Revinate CRM, StayNTouch PMS, Whistle Guest Messaging
  • Google Analytics & Tag Manager, social media analytics
  • Revenue management tools (Duetto, SynXis, TripTease)
  • Agency coordination for content, paid media, and creative assets
  • Strong project management, multitasking, and organizational skills
  • Data-driven and analytical mindset
  • Excellent communication and cross-functional collaboration
  • Leadership skills to mentor junior team members
  • Self-starter with adaptability in a fast-paced environment

Nice to have:

  • Boutique, lifestyle, or luxury hotel experience preferred
  • CRM management experience (Revinate strongly preferred)
What we offer:
  • 15 days of vacation per year
  • 12 sick days
  • 100% employee coverage under our medical plan
  • parking
  • a $50/month phone allowance
  • a birthday day off with a $50 bonus
  • holidays with a compensatory day off
  • benefits at our restaurants and within the hotel
  • all applicable Marriott benefits once the transition to Marriott is completed

Additional Information:

Job Posted:
February 21, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:

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