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Homes for Students is one of the UK’s leading providers of student accommodation. We are seeking an Ambitious Marketing Executive working 40 hours per week, 9am to 5.30pm Monday to Friday, to join our team to help us create and deliver a robust marketing strategy to support sales. The ideal candidate will possess a proven track record of creating exciting and impactful marketing initiatives while also introducing fresh perspectives to enhance our operational efficiency. Working effectively to drive our busy team forward and deliver excellence. You will assist the Senior Marketing Executive and be apart of the Campaign Team.
Job Responsibility:
Develop and proactively undertake projects to showcase the brand and its assets such as display marketing campaigns, remarketing, and retargeting
Represent Homes for Students at Housing, Freshers Fairs and Sector events at across the UK
To assist the Design Team by providing comprehensive briefs for graphic design for collateral, social media and signage requirements across all brands
Assist with tactical plans, explore new ways in which we can market digitally via social media, purchasing data and e-campaigns
Review and evaluate existing online marketing routes
Use initiative in suggesting workable online campaigns or marketing actions that drive performance at our properties
Assist in the development of campaign timelines and project plans, ensuring all deliverables are met on time and within budget
Work with all 3rd party agencies to develop better working solutions and drive down costs
Work closely with cross-functional teams including sales, product development, and design to align marketing efforts with overall business objectives
To monitor and research our social media activity and our competitors and work with student properties to ensure we are delivering engaging material
To keep abreast of current trends in the student accommodation market and relevant competitors
Foster a collaborative and positive working environment within the campaign team, promoting open communication and teamwork
Comply with Health and Safety working practice in accordance with the company’s policy
To be flexible and work effectively with other colleagues
Infrequent travel is a part of this role, visiting our properties all over the UK
Requirements:
Fluent spoken and written English
Good communication and presentation skills
Minimum 6-12 months experience
Excellent organisational skills
Must have strong written English skills for content writing
Ability to work with minimum supervision and to tight deadlines
Ability to work as part of a team
Experience with web, social media and email marketing campaigns is desirable
Intermediate to advanced use of Microsoft Office Suite and Google Sheets
Good presentation skills in PowerPoint or other
Confident talking to people
Ability to present to stakeholders when required
Ability to deal effectively with people at all levels
Ability to achieve goals and targets within timescales
Demonstrate a positive ‘can do’ attitude and to become quickly established to add value to the team
Self-motivated and able to work independently with minimum guidance
confidence in taking the initiative and making decisions
A real sense of ownership for tasks
Delivering high standards
Commitment to equal opportunities
Must be performance driven
Must be flexible and respond positively to changing circumstances
Nice to have:
Educated to a degree level in Marketing, Business, or English/Journalism
Experience of marketing in the student sector
Experience of budgetary management and working to financial regulations
Experience of consulting and meeting with customers
What we offer:
Generous holiday package of 25 days, plus bank holidays
Access to a range of exclusive retail discounts
Take your special day off! Enjoy your birthday with a well-deserved break from work
Car leasing scheme
Stay active and eco-friendly with our cycle-to-work scheme
Make a difference in the community with 2 charity days per annum