Marketing Executive Job at 360 Resourcing Solutions (Liverpool)

Job Description

We have a fantastic new opportunity for a Marketing Executive to join our Marketing team. In this role you will be working alongside the EitC Designer supporting the Marketing Manager in the day-to-day operations of marketing-related functions across Everton in the Community, ensuring all work is carried out to a high standard and meets existing Charity brand guidelines. Supporting both digital and traditional marketing initiatives, and with a focus on email marketing and customer data management, you will also provide excellent marketing support for the introduction of new products and services, as well as developing and delivering marketing activity across all existing EitC programmes within Everton in the Community.

Job Responsibility

Supporting the Marketing Manager in day-to-day operations of marketing-related functions across Everton in the Community
Supporting both digital and traditional marketing initiatives, with a focus on email marketing and customer data management
Providing marketing support for the introduction of new products and services
Developing and delivering marketing activity across all existing EitC programmes
Ensuring that Everton in the Community requirements are accurately briefed in and scheduled in accordance with Club protocol
Working directly with the EitC Designer and liaising with relevant staff to provide wider context to brief and feedback on design drafts
Engaging with existing email software platform and EitC customer data to deliver campaigns
Supporting the Marketing Manager to deliver targeted paid digital and social media campaigns, reviewing key metrics
Reviewing and developing plans to support the Charity’s SEO objectives
Ensuring all externally produced marketing materials meet Charity brand guidelines
Supporting branding projects where required across the Charity
Understanding the Club’s Safeguarding policy and ensuring safe working practices

Requirements

Educated to A level or NVQ in Marketing or equivalent
Experience of working with a design studio, either directly or through an agency
Experience within a similar role in marketing
Knowledge of email marketing, software platforms and related data systems
Knowledge of segmentation and effective targeting, as well as the importance of using data effectively
Understanding of SEO/GEO and what is needed to help drive additional web traffic to the Charity website
Experience of supporting marketing campaigns from inception to delivery – B2B and B2C
Excellent inter-personal skills with an ability to build rapport and positive relationships with all levels of an organisation
Excellent communicator, both written and verbal, who places high value on attention to detail
Ability to anticipate and prioritise diverse workload, managing work, time and resources cost-effectively
Good team player who can work on own initiative

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