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As a Marketing Executive, the incumbent will lead any campaign and activations for the Shopping Centre. Must be an enthusiastic, proactive and highly organised person to initiate and execute designated marketing duties, a team player with a pleasant personality to establish good working relationships with internal and external parties, able to work independently and resourceful in delivering the marketing objectives effectively and efficiently from a cost perspective.
Job Responsibility:
Organize, coordinate and execute advertising / communication campaigns (social media, BTL, etc.), exhibitions and promotional events
Maintain relationships with service providers, vendors and publishers to ensure collaboration in events activities
Monitor progress of campaigns using various metrics and submit reports of performance
Monitoring the progression of the project and coordinate the tasks to ensure that the campaign / activations is delivered on time
Coordinate and execute on-ground tasks to ensure that the deadline is met
Preparing campaign brief and to ensure that the campaign is spent within the budget
Track campaign and activities execution timeline and expenses with post-campaign report
Identify and build business relationships with strategic partners for joint campaigns and promotions
Collaborate with the surrounding community to drive support and participation for community-focused events in mall
Assist in the administrative and corporate records of the department
Prepare and manage internal communication among co-workers and tenants
Responsible for procurement related to campaigns, activities and capex items
Requirements:
Minimum Diploma / Degree in Marketing, Event Management, Mass Communications, Public Relations or equivalent
2-3 years of working experience preferably within the same industry
Possess good communication skill and strong command of English
Strong organizational and planning abilities
Strong organizational and time-management abilities – able to multi task and meet deadline
Strong networking and interpersonal skills
Always up to date with the latest market event trends and technology
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