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As the Marketing Executive, Digital Trade and Local Area, you will be responsible for executing campaigns and initiatives that encourage customers and members to engage with our digital propositions to grow eCom sales across our Food and Marketplace businesses, in local markets and nationally.
Job Responsibility:
Execute campaigns and initiatives that encourage customers and members to engage with our digital propositions to grow eCom sales across our Food and Marketplace businesses, in local markets and nationally
Leverage data and insights to deliver personalised and targeted campaigns that are timely, engaging and value-driven
Work across the full spectrum of media and communication channels, including but not limited to affiliates, website / app, email and catalogue, to increase customer engagement with eCom and the broader Woolworths Group
Campaign Management: Deliver integrated marketing campaigns that align with the Digital Trade and Local Area strategic plan, ensuring all activity supports broader business objectives and the digital customer acquisition plan
Customer-Centric Personalisation: Utilise customer insights and data to deliver personalised, relevant, and valuable communications to members while strictly adhering to ethical data compliance and standards
Operational Excellence: Manage the end-to-end campaign process, including prioritising team cadences, identifying bottlenecks early, and maintaining a mindset of continuous improvement through testing and learning
Financial Responsibility: Manage campaign budgets within approved envelopes, including raising Purchase Orders, participating in monthly reconciliations, and tracking performance against KPIs to share actionable insights
Team Culture & Capability: Contribute to a positive, inclusive, and high-performing team environment through open communication and knowledge sharing while actively pursuing personal growth and development
Requirements:
Proven experience managing end-to-end, multi-channel marketing campaigns and working with media and creative agencies to deliver results
Strong analytical skills with the ability to leverage data to drive insights, inform decision-making, and measure the effectiveness of marketing initiatives
Exceptional attention to detail, planning, and organisational abilities to ensure seamless campaign execution
Strong written and verbal communication skills, with the interpersonal ability to effectively manage a broad network of stakeholders
A results-oriented commercial mindset with the adaptability to thrive in a fast-paced, dynamic environment
What we offer:
Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work
A global business with endless career possibilities around every corner and across every discipline - with valuable exposure to a vast and exciting business network
A progressive and flexible ‘work from anywhere' policy that gives you the opportunity to harmonise work, life and your wellbeing
Parental Leave provisions and various leave types, including but not limited to Study Leave and Sports Representation Leave