Marketing efficiency analyst, Randstad

Randstad

Location:
Canada, Montreal

Category:
-

Contract Type:
Employment contract

Salary:

Not provided

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Job Description:

We are currently seeking a Marketing efficiency analyst to join our team in Montreal. This role is responsible for analyzing marketing spend to maintain accurate Provincial and Channel P&Ls, enabling informed strategic business decisions and optimizing return on investment. The ideal candidate will provide actionable insights and foster accountability for marketing investments in a fast-paced, results-oriented environment.

Job Responsibility:

Redesign and implement an enhanced budgeting process for marketing expenditures to improve accuracy and efficiency
Automate Provincial and Channel P&L processes to streamline reporting and support strategic decision-making
Manage records of marketing spend and KPIs (e.g., dollars spent, impressions) to ensure data accuracy and consistency
Translate insights into actionable recommendations by analyzing data to support sustainable growth and capital efficiency
Lead internal projects focused on marketing spend effectiveness (e.g., post-investment reviews) to optimize results
Act as a cross-functional business partner, working closely with teams in category management, consumer experience, insights and forecasting, commercial marketing, and digital business services to enable data-driven marketing spend optimization.

Requirements:

3 to 5 years of experience in business or commercial analytics, financial planning, or a related field
Experience in consumer-packaged goods (CPG) is a strong asset
Strong financial acumen and ability to link financial data to broader business strategy
Experience managing and analyzing large data sets, identifying trends, and delivering actionable business recommendations
Collaborative mindset and ability to work effectively across multiple departments and functions
Bachelor’s degree required (accounting or finance background preferred)
Master’s degree in business or related field is an asset.

Nice to have:

Experience in consumer-packaged goods (CPG)
Master’s degree in business or related field.

What we offer:

A competitive annual performance bonus (eligibility-based)
A comprehensive benefits package including health coverage, wellness programs, flexible vacation policies, and transportation support
Access to continuous learning platforms and tailored professional development programs
A collaborative and inclusive work culture that supports career growth and internal mobility
A focus on continuous improvement and adaptability in a dynamic business environment.

Additional Information:

Job Posted:
June 03, 2025

Expiration:
July 27, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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Marketing efficiency analyst