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We are looking for a Marketing Director to help deliver our performance targets as business in 2026. The two main areas of focus will be: Creating sustainable healthy unit economics in our Australian market and supporting hitting trading targets in our major UK & US markets which operate with a lead generation model.
Job Responsibility:
Develop strategies and plans to meet targets
Increase share of traffic from non-paid sources (CRM, SEO, App)
Increase volume and cost efficiency of paid activity (in particular across Paid Search & Paid Social)
Increase consumer conversion rate through user journey optimisations
Lead cross functional teams (including Performance Marketing, SEO / ASO, Content, Product, Engineering, Design & UX Research) to deliver against OKRs / Missions
Develop and execute day in and day out testing and learning plans to continuously optimise media investments
Review & propose changes to Martech stack
Leveraging AI for production efficiencies
Oversee end-to-end management, strategy, delivery and optimisation of online marketing with a marketing budget of c.£30 million a year
Requirements:
Expert online marketer with a track record of successfully managing a multi-million pound acquisition budget
Experience taking a company through an intensive transformation or navigating challenging growth scenarios
Deep expertise in performance marketing, especially with Google and Meta
Strong analytical and quantitative skills
Strong understanding of marketing tracking and customer data
Experienced in web and app analytics (Google Analytics, Branch, AppsFlyer, SEM Rush etc.)
Deep knowledge of digital marketing platforms (Google Ads, Microsoft Advertising, Facebook Advertising)
Strong understanding on how these platforms can be leveraged for competitive advantage
What we offer:
Fully remote working
Personal annual L&D Budgets with 600€ to spend on your development
Being at the forefront of an industry with new and exciting problems to solve
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