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A Harbinger Marketing “Marketing Director” serves as the bridge and primary point of contact between our partners and our team. They are in many ways a combination of a marketing strategist, relationship/account manager, and project coordinator. They are responsible for directing and leveraging our marketing team, tools, and resources in order to achieve our partners’ goals for their business. Marketing Directors create and oversee the marketing strategy for each of our partner’s businesses as well as maintain and nurture strong relationships with our partners, their employees, their suppliers, their vendors, and Harbinger Marketing’s suppliers, vendors, and advertising partners.
Job Responsibility:
Lead and oversee the Harbinger Marketing creative and technical team during all phases of creative and interactive projects for their client/partner accounts
Develop and nurture a strong relationship with the partner, provides insight and expertise to overall marketing strategy and messaging, as well as serving as the partner’s primary point of contact
Provide leadership and direction to the Harbinger Marketing creative and technical teams during day-to-day project operations and administrative activities
Participate in the planning, design, and development of project requirements, strategy, analysis, and development process
Assist the Art Director with formulating project objectives, functional requirements, technical specifications, and overall aesthetic goals
Plan, organize, and schedule activities and sub-tasks in order to meet objectives
Implement, adjust, and/or develop operating policies, procedures and systems to support planned operations for each partner account
Ensure new policies and adjusted policies are well-documented and communicated to the marketing team
Contribute to the design of technical standards and project processes
Develop and manage project budgets
Authorize expenditures and monitor account reconciliation and status to ensure compliance with fiscal guidelines and profitability both for Harbinger Marketing and for our partners’ individual marketing budgets
Prepare and/or direct the preparation of financial reports and marketing reports as required
Manage staff assigned to each partner project
Motivate and monitor the progress of work performed by the creative and technical team
Respond to internal and external requests for information
Serve as a key resource for project information and resolves problems or questions referred by internal and external sources
Establish and maintain an active network of professional contacts
Perform other related duties as assigned or requested by the partner or by Harbinger Marketing
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