Marketing Director Job at Hewlett Packard Enterprise (Hyderabad)

Job Description

This role has been designed as ‘Onsite’ with an expectation that you will primarily work from an HPE office. Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.

Job Responsibility

Define the role of Product & Solution Marketing for OpsRamp within HPE, and help lead the transformation of the PSM team and broader marketing organization in new ways of working
Build a high-functioning product marketing team, including assessing the required skills on the team, providing ongoing coaching and development, performance management, and recruiting new talent to fill gaps
Collaborate with the software business units and sales specialist teams to develop annual go-to-market strategy that lays out the target audiences, hero products, key positioning, and customer needs for the fiscal year, upon which all outbound marketing will be based
Own the messaging and positioning for our core products, understand our buyer personas and develop clearly differentiated and relevant content that resonates for each customer segment
Lead cross-functional team to launch new products and capabilities to our customers and drive ongoing thought leadership in the relevant markets
Develop a full set of materials to improve the ability of our sales, marketing, and revenue teams to successfully capture product demand, including building writing and presentation skills on the team rather than outsourcing
Drive cross-functional development of product-led growth strategies to improve HPE share in target markets
Capture customer mindshare and wallet share through thought leadership, content marketing, events, ABM, and earned media
Collect and communicate customer, competitive and industry insights, to ensure marketing teams stay closely connected to external trends rather than internal forces
Act as an advocate across teams for: marketing within the business unit, voice of the customer advocate within the product organization, BU advocate within the broader marketing team
Track and consume competitive intelligence from multiple sources and act as a subject matter expert on competitive activity within the company

Requirements

10+ years in product marketing specifically, with recent senior roles in enterprise IT and software/SaaS product marketing
5+ years of direct people leadership experience
Mastery of the product marketing role, adjacent functions, and effectively partner with other teams and get the best outcomes
Firm grasp of the technology, customer needs and market landscape
Ability to sift through all the jargon to tell a clear, differentiated story that resonates in the market
Strong writing and presentation skills, with a bias toward keeping content development close to you
A growth-oriented people leader with a history of developing high performing teams
Ability to get work done through others and operate at scale
Bachelor's Degree

Nice to have

Accountability
Action Planning
Active Learning
Active Listening
Bias
Business
Business Planning
Coaching
Commercial Acumen
Computer Literacy
Creativity
Critical Thinking
Customer Insights
Data Analysis Management
Data Collection Management
Data Controls
Design Thinking
Empathy
Follow-Through
Growth Mindset
Intellectual Curiosity
Long Term Planning
Managing Ambiguity
Market Analysis

What we offer

Health & Wellbeing
Personal & Professional Development
Unconditional Inclusion

Hewlett Packard Enterprise - All Job Offers

Select Country

Marketing Director

Job Description

Job Responsibility

Requirements

Nice to have

What we offer

Looking for more opportunities?