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Solomon Page Logo Solomon Page · -

Marketing Director

United States, New York Employment contract 150000.00 - 180000.00 USD / Year · Job Posted June 10, 2026
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Job Description

Our client, a global commercial financial services firm, is seeking a Director of Marketing to lead the company's marketing, communications, and business development support efforts across multiple business lines. This role is ideal for a strategic yet hands-on marketing leader who thrives in entrepreneurial environments and enjoys balancing high-level strategy with day-to-day execution. Reporting directly to senior leadership, this individual will be responsible for elevating brand visibility, supporting revenue-generating initiatives, driving content and digital marketing efforts, and overseeing client engagement programs.

Job Responsibility

  • Develop and execute a comprehensive marketing strategy aligned with company growth objectives and business priorities
  • Strengthen market positioning across commercial finance, lending, risk management, insurance, technology, and related financial services offerings
  • Ensure consistent brand messaging, visual identity, and positioning across all marketing and communications channels
  • Partner with business leaders to support product positioning, campaign development, and client engagement initiatives
  • Monitor industry trends, competitor activity, and customer insights to inform marketing strategy and business development efforts
  • Partner closely with business development and sales teams to support revenue growth initiatives
  • Develop and maintain sales collateral, pitch materials, presentations, case studies, one-pagers, and other client-facing assets
  • Support outreach campaigns targeting prospects, referral partners, clients, and strategic partners
  • Translate complex financial products and solutions into clear, compelling messaging for target audiences
  • Support cross-selling initiatives by developing materials that communicate the full value of the company's platform and services
  • Lead content strategy and execution across digital channels, including website, email marketing, social media, thought leadership, and client communications
  • Develop and execute social media initiatives that increase awareness, engagement, and market visibility
  • Partner with internal stakeholders to identify thought leadership opportunities, customer success stories, market insights, and product updates
  • Oversee the creation of written and visual content, including presentations, graphics, videos, and digital marketing assets
  • Lead the planning and execution of conferences, trade shows, webinars, client events, and sponsorship activations
  • Manage event marketing efforts, including invitations, collateral, communications, follow-up campaigns, and reporting
  • Support public relations initiatives, including press releases, company announcements, executive communications, award submissions, and media opportunities
  • Identify opportunities for thought leadership, speaking engagements, industry recognition, and brand visibility
  • Ensure consistency and quality across all external communications and public-facing materials
  • Monitor and report on marketing performance across digital, email, social, event, and lead-generation channels
  • Utilize analytics and performance data to optimize campaigns and improve marketing effectiveness
  • Support CRM management, audience segmentation, reporting, and contact database integrity
  • Manage marketing calendars, campaign timelines, budgets, vendors, and external agency relationships
  • Establish processes and structure to support a growing and evolving marketing function
  • Partner with Human Resources on employer branding, recruitment marketing, and employee communications
  • Collaborate across leadership, sales, technology, operations, and external partners to ensure successful execution of marketing initiatives
  • Serve as a trusted marketing advisor across the organization, providing strategic guidance and ensuring brand consistency
  • Lead and mentor a small marketing team while fostering collaboration and accountability

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 7+ years of experience in marketing, communications, business development, or related disciplines
  • Experience within financial services, commercial finance, fintech, lending, insurance, professional services, or other complex B2B industries
  • Strong writing, editing, and messaging skills with the ability to simplify complex financial or technical concepts
  • Proven experience developing integrated marketing campaigns, sales collateral, digital content, social media programs, and client communications
  • Experience with CRM platforms, email marketing tools, digital analytics, and marketing technology solutions
  • Strong project management skills with the ability to manage multiple stakeholders and priorities simultaneously
  • Ability to operate both strategically and tactically in a fast-paced environment
  • Excellent communication, collaboration, and organizational skills

Nice to have

  • Experience supporting conferences, trade shows, webinars, and client events
  • Familiarity with Google Analytics, marketing automation platforms, and social media management tools
  • Experience with Adobe Creative Suite, InDesign, Canva, or related creative software
  • Background in commercial lending, asset-based lending, trade credit insurance, factoring, or fintech environments
  • Experience managing direct reports and external agency partners

What we offer

  • medical
  • dental
  • 401(k)
  • direct deposit
  • commuter benefits
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