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Our client is a global leader in providing comprehensive logistics solutions, specializing in industries such as oil & gas, petrochemicals, mining, food processing, and life sciences. With over a decade of experience and a multinational team, we offer tailored logistics services from consulting to project management and transportation. Our mission is to redefine logistics excellence, offering innovative, technology-driven solutions that meet the evolving needs of our customers. We are seeking an experienced and dynamic Marketing Director to join our team. This strategic role will be responsible for the development, execution, and optimization of marketing strategies to elevate the brand’s presence globally, driving growth and awareness in key industries we serve.
Job Responsibility:
Lead the global marketing strategy, focusing on B2B marketing across industries like project logistics, freight forwarding, oil & gas, mining and petrochemical
Oversee and refine digital marketing, public relations, content marketing, and brand development efforts to increase market share and strengthen the company’s position in the logistics industry
Develop and manage a high-performing marketing team, ensuring alignment with business objectives and brand vision
Collaborate closely with the sales and business development teams to create compelling campaigns that attract, engage, and retain customers
Analyze industry trends, market insights, and competitor activities to inform marketing strategies and identify new growth opportunities
Manage the marketing budget, ensuring effective allocation of resources across various campaigns and initiatives
Work closely with the executive team to promote the company’s mission, vision, and values across all communications
Drive customer and industry-specific engagement initiatives, including trade shows, webinars, and industry events
Requirements:
Bachelor's degree in Marketing, Business Administration, or related field
MBA preferred
At least 10 years of experience in marketing leadership roles, preferably in logistics, transportation, large project transportation
Proven track record of developing and executing successful marketing strategies in a global context
Expertise in digital marketing, content development, lead generation, and brand management
Strong understanding of the logistics industry, supply chain management, and its challenges
Excellent communication, negotiation, and interpersonal skills
Experience with global marketing campaigns and multi-cultural teams
Strong analytical skills and the ability to use data to inform decision-making
What we offer:
Be part of an innovative company committed to redefining logistics services worldwide
Opportunity to make a significant impact in a rapidly growing sector
Collaborative and dynamic work environment with opportunities for professional development
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