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Marketing Director, U.S. VOXZOGO Marketing

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BioMarin Pharmaceutical

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Location:
United States , San Rafael

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Category:
-

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Contract Type:
Not provided

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Salary:

184000.00 - 253000.00 USD / Year
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Job Description:

The Marketing Director, U.S. VOXZOGO Marketing will play a pivotal leadership role in shaping and executing the launch strategy for VOXZOGO in hypochondroplasia (HCH), a rare genetic condition for which there is currently no approved treatment. VOXZOGO has the potential to become the first approved therapy for HCH. Reporting to the U.S. VOXZOGO Marketing Lead, this individual will serve as a strategic driver and cross-functional integrator, ensuring the U.S. market is fully prepared for launch through deep collaboration, insight-driven planning, and operational excellence.

Job Responsibility:

  • Lead development of U.S. brand positioning and messaging for the HCH indication, ensuring alignment with global strategy and resonance with key stakeholders
  • Collaborate with Global Marketing on launch planning efforts
  • strongly advocate for and represent U.S. point of view based on strategic market insights
  • Drive strategic planning and execution of U.S. pre-launch and launch activities, including disease education, stakeholder engagement, and field readiness
  • Serve as the U.S. commercial launch lead in cross-functional launch teams
  • lead strategic discussions and decision-making forums (e.g., launch-readiness reviews)
  • Closely collaborate with key functional partners (e.g., Sales, Medical, Access, Corporate Communications) to drive alignment on strategy and key messages
  • Analyze the competitive environment to support launch planning and integrate competitive intelligence into marketing and commercialization strategies
  • Regularly engage with key customers at medical congresses, advisory boards, advocacy events, and other settings
  • Champion the voice of the customer, leveraging insights from HCPs, patients, and advocacy groups to inform strategy and tactics
  • Collaborate with U.S. marketing team members on key activities such as insights-gathering, campaign and tactic development, and field communication
  • Ensure compliance with regulatory and legal standards, partnering with the promotional review team to deliver high-impact, compliant materials
  • Oversee budget planning and vendor management, ensuring efficient resource allocation and high-quality execution across agencies and partners
  • Develop, track, and monitor impact of key brand performance metrics

Requirements:

  • Bachelor’s degree in Business, Life Sciences, or related field (MBA strongly preferred)
  • 10+ years of experience
  • Proven track record in in-line brand management and launch planning (global or local)
  • Experience across multiple major pharmaceutical markets
  • Demonstrated ability to develop and execute strategic marketing plans
  • Strong analytical skills
  • comfortable navigating complex and ambiguous environments
  • Experience with market access and medical strategy integration
  • Skilled in working with creative agencies, medical/regulatory/legal review teams, and other stakeholders to develop, deploy, and optimize campaigns
  • Proven success in matrixed organizations, with ability to influence and align cross-functional teams
  • Exceptional communication skills with ability to craft and deliver a compelling narrative to senior leadership
  • Strong sense of accountability, with ability to lead teams, manage competing priorities, and drive decision-making
  • Self-starter with high energy, enthusiasm, and a solution-oriented mindset
  • Passion for improving patient outcomes and delivering business impact
  • Willingness to travel up to 25%

Nice to have:

  • Management or strategy consulting experience preferred
  • Rare disease experience is a plus
  • Prior sales experience is a plus
What we offer:
  • company-sponsored medical, dental, vision, and life insurance plans
  • discretionary annual bonus
  • discretionary stock-based long-term incentives
  • paid time off

Additional Information:

Job Posted:
December 26, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
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