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Marketing Data Analyst

United Kingdom, Brentford 40000.00 GBP / Year · Job Posted December 26, 2025
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Job Description

Are you looking for a new role? Are you looking to further your Marketing Analyst career? My client is looking for a Marketing Data Analyst to join their team in Brentford.

Job Responsibility

  • supporting the decision-making based on data analysis and the development of media performance insights from the various data assets
  • working with the business to define specific requirements for measurement approach and data analysis
  • using statistical techniques to analyse the data and develop business insights that drive future strategic media decisions
  • analyse the customer funnel and make product enhancement recommendations based on data
  • design and support implementation of incrementality tests to understand the contribution of tested marketing activity to a wider marketing mix
  • preparing and presenting business-focused reviews based on full data analysis and interpretation along with recommendations and proposed actions

Requirements

  • prior experience with in-platform attribution solutions within Power Bi, Google Analytics, Adobe, Medallia, Webtrends, form.com, Learnworlds
  • good understanding of statistical techniques and data modelling (e.g. regression, covariance analysis, inferential, predictive)
  • good understanding of the media industry including display programmatic, paid social, online video, affiliate, and paid search
  • Python experience is a must

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