Marketing Data Analyst Job at ARIAD

Marketing Data Analyst

ARIAD

Location:
Netherlands

Category:
IT - Software Development

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

Our client is a global leader in consumer electronics, continuously shaping the future of connected experiences through innovation, digital excellence, and customer?first thinking. As marketing performance becomes increasingly data?driven, this role sits at the centre of impactful decision-making and strategic growth. Our client is looking for a detail oriented and insight driven professional to join their team as a Marketing Data Analyst. In this role, you will be responsible for producing accurate, actionable insights that elevate marketing performance, strengthen campaign impact, and support strategic decision-making across the Benelux region. You’ll collaborate with cross functional teams including Brand, PR, Digital, CRM, and eCommerce, making a real contribution to both operational excellence and long term marketing maturity.

Job Responsibility:

Deliver insights on influencer and PR performance, including engagement, impressions, costs, and qualitative analysis
Conduct 360° campaign evaluations covering website performance, digital media, social, CRM, earned media, brand, and more
Manage monthly KPI reporting across marketing channels
Carry out on-demand performance analyses to support strategic questions
Develop and maintain a centralised data and dashboard platform for consistent reporting
Support teams with data interpretation and actionable recommendations
Contribute to a data driven culture through clear, timely, and meaningful reporting
Enable continuous improvement for campaigns and other initiatives

Requirements:

Ambition to further develop your career in marketing data analytics
Proven experience in marketing analysis, performance reporting, or similar roles
Past experience in consumer electronics is a plus
Your strengths include structured thinking, strong analytical skills, and data storytelling
Working experience with BI dashboards, KPI frameworks, and reporting tools is essential
Ability to translate complex data into actionable insights
Strong stakeholder management and communication skills are needed in this job
Fluency in English
Dutch is a plus
Experience supporting multi-channel campaign analysis (digital, CRM, social, PR)
A mindset driven by curiosity, accuracy, and continuous improvement

Nice to have:

Past experience in consumer electronics
Dutch language skills

What we offer:

Digital recruitment process and onboarding to the company
12 months mission with possibilities on extensions
Opportunity to play a central role in shaping a data-driven marketing culture
Working from home 2 days per week
A dynamic environment where collaboration, learning, and innovation are encouraged
You’re joining an impressive network of +100 digital consultants and the Ariad staff, all dedicated to helping and supporting each other to succeed, and drive innovation
You will never be a number: we match you with projects that suit your skills and ambitions
Personalised follow-up & honest feedback guided by our Digital Talent Managers
Gain a rich community of other digital professionals at quarterly events and meetups
Join our annual Workcation event in sunny Southern Spain
Ongoing opportunities to learn and grow professionally including personal and professional development and guidance
Access to leading A-brands in Europe such as Samsung, ING Bank, Carrefour, L'Oréal, Decathlon and many others

Additional Information:

Job Posted:
March 26, 2026

Work Type:

Hybrid work

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