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Reporting to the Health Marketing Manager, the Marketing Coordinator will provide a key role supporting our marketing team's campaigns and activities. Working as part of the central marketing team, this role requires a proactive, organised individual who is confident collaborating with a wide range of stakeholders.
Job Responsibility:
Collaborate with the marketing team and legal stakeholders to execute marketing campaigns across various channels
Assist in the creation of campaign assets such as landing pages, social media posts, and advertisements
Work with the Communications team to leverage social media channels
Support the tracking and reporting of campaign effectiveness and KPIs
Collaborate with the wider marketing team and legal professional community to gather necessary information and assets for email campaigns
Manage contact records, adding and updating contacts in our CRM database as needed
Monitor and report on email performance metrics, including open rates, click rates, and engagement
Edit videos, webinars, and record and edit podcasts, ensuring high-quality content for distribution
Collaborate with content creators and subject matter experts to produce engaging content
Collaborate with the wider marketing team to assess campaign effectiveness, share insights and suggest improvements
Coordinate with stakeholders to gather content and materials for marketing initiatives
Provide administrative support for marketing projects, including scheduling, coordination, and documentation
Promptly respond to marketing support requests from lawyers and other internal stakeholders from across the business
Requirements:
Understanding of email marketing platforms is desirable
Strong attention to detail and excellent written communication skills
Confident verbal communication skills and the ability to work collaboratively with a range of stakeholders
Strong organisational skills, with the ability to manage multiple projects and priorities
Knowledge of Microsoft Word, PowerPoint, Excel and Adobe Creative Suite is desired
An interest in digital marketing, with the desire to develop skills further
An understanding of video and podcast recording and editing is desirable