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Within the Travel Industry Marketing team, as a Marketing Coordinator, you will lead marketing projects aimed at communicating, training and rewarding package and hotel ticket resellers at the European and international levels.
Job Responsibility:
Develop the business by launching and coordinating trade marketing campaigns
Propose and implement a pan-European reward program for business partners focused on business performance
Improve knowledge of EMEA sales activity and partners
Analyze market KPIs and make recommendations for business improvement
Evolve B2B platforms by understanding and challenging current usage (both locally and centrally) and recommend an action plan aligned with the 'best in class' objective
Develop e-newsletters and communication campaigns for EMEA markets and OTAs: from creation (templates/content) of email campaigns to approval, sending, KPI analysis, and recommendations
Ensure qualitative post-analysis, including relevant KPIs for all key projects
Ensure B2B integration in central projects, and participate in meetings with EMEA markets and different departments (marketing, communication, press, social media, CRM, media, etc.)
Maintain good partner relationships with countries
Organize regular meetings with markets, ensuring good communication of central information and sharing best practices of local activations
Benchmark best practices in all areas: training, digital tools, CRM, and engagement programs
Manage, coach, and develop an apprentice to prepare them for career growth
Requirements:
Master's degree in Marketing/Communication
At least 3 to 5 years of professional experience in marketing, communication, coordination and organization of international marketing campaigns and events
Fluent in French (C2 level)
Fluent in English (C1 level)
At ease with office and computer tools, especially Excel and Powerpoint
Team spirit
Excellent communication and adaptation skills
Sense of organization
Ability to meet deadlines
Autonomy
Spirit of initiative
Nice to have:
Previous experience in a Trade/B2B/commercial environment
What we offer:
The opportunity to coordinate projects on an international scale with local specificities
A very versatile position with a variety of missions (digital marketing, events, newsletter communication, sales platform)
A friendly, caring environment, with a close-knit team, a great sense of cohesion and sharing
A diversity of interactions, both internal and external