Marketing Content Writer

• Regulatory Content Compliance (High Priority): Serve as the internal subject matter expert to review, approve, and finalize all marketing materials for strict adherence to national and state-specific regulatory and licensing standards (e.g., NIPR, NAIC frameworks) before publication
• Content Strategy and Production: Develop a full range of high-quality marketing content, including long-form guides, thought leadership whitepapers, blog posts, sales enablement assets (case studies, ROI calculators), and customer educational materials
• SEO & Optimization: Manage the editorial calendar and optimize all content for search engine visibility and performance, balancing SEO best practices with unwavering compliance accuracy
• Cross-Functional Collaboration: Partner closely with Marketing, Product, Sales, and internal Compliance teams to translate complex product features and regulatory topics into clear, benefits-focused content that resonates with the target audience
• Content Management: Utilize content management systems (CMS) and marketing automation platforms to execute, track, and report on content performance metrics.

• Subject Matter Expertise (Non-Negotiable): Deep, demonstrable professional experience and knowledge of state and national licensing and regulatory compliance procedures within a highly regulated industry (e.g., insurance, finance, pharmaceuticals)
• Experience Context (Preferred): Ideal candidates will have a professional background that required firsthand, deep engagement with relevant compliance entities, such as a producer, agent, or licensing coordinator role
• Marketing & Writing Skills: Exceptional professional writing, editing, and storytelling abilities across diverse marketing formats (B2B SaaS experience is a strong plus)
• Technical Proficiency: Proven experience with content management systems (CMS), SEO/AI search optimization techniques, and marketing automation platforms
• Work Arrangement: Must be able to work 100% on-site in the Fort Lauderdale, FL area, during standard business hours (8:30 a.m. to 4:30 p.m., 5 days a week). No remote or hybrid flexibility is currently offered.

B2B SaaS experience is a strong plus

medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan