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Orchard Care Group Logo Orchard Care Group · -

Marketing & Communications Manager

Ireland, Dublin, Sligo · Job Posted June 16, 2026
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Job Responsibility

  • Lead the development and implementation of our brand and communications strategy and maximising our digital assets to enable us to increase awareness, engagement and support
  • Help shape and deliver the brand and communications business plan that supports our ambition and core objectives
  • Ensure consistent branding, messaging, and tone of voice across our campaigns, materials and channels
  • Develop and own processes to effectively manage projects
  • Be proactive and innovative, asking the question ‘what if?’
  • Create, plan and execute our marketing and communications campaigns utilising best channels
  • Keep abreast of marketing trends, Group information, sector developments and wider topical content to ensure we stay relevant and connected
  • Understand our database and target audiences to ensure our marketing and communications outputs are relevant, effective and achieve our objectives
  • Develop and present reports for the relevant boards and committees
  • Ensure marketing and communications activities comply with legal and regulatory standards
  • Manage digital marketing activities, ensuring effective use of SEO, organic and paid social media, Google Ad Grants
  • Monitor digital and social trends to keep the company at the forefront of online engagement
  • Optimise digital platforms and tools to grow our supporter engagement (CRM, email marketing, social media tools etc)
  • Generate impactful stories and real case studies, bringing to life the important impact Orchard Care Group makes
  • Develop and manage content for our website, socials, intranet, campaigns, PR, impact reports and supporter event ensuring it is timely, engaging and aligned with our brand
  • Establish and manage KPIs to measure and track our progress
  • Create and deliver high-quality and tailored communications to engage, inspire and motivate our audiences
  • Ensure our brand and messaging is consistent and impactful
  • Develop and deliver compelling case studies and storytelling that clearly communicates our impact to relevant audiences
  • Maximise PR opportunities to amplify our impact
  • Proactively identify opportunities to broaden our reach and engagement
  • Create, plan and manage integrated marketing and social media campaigns that use the best mix of channels and messaging to engage supporters and stakeholders
  • Proactively help to identify and nurture relationships with potential high-profile supporters, influencers and media outlets to build profile and reach
  • Help to secure positive coverage through relevant media outlets – local, regional, national, sector

Requirements

  • BA degree in Marketing, Business or other relevant degree
  • 4years+ experience in a Marketing, Communications or Public Relations role, ideally within a service delivery environment
  • Experience of developing and implementing digital strategies to achieve organisational objectives
  • Significant experience of planning, creating and implementing multi-channel marketing and communication plans
  • Demonstrable experience of managing and motivating a team whilst managing own workload and outputs
  • Creative thinker with a passion for storytelling and building brand profile
  • Experience of uncovering and gathering information from across an organisation and writing engaging and inspirational content and copy
  • Experience of working with agencies, media and external stakeholders
  • Ability to source and interpret data to understand target audiences
  • Strong organisational and project management skills, able to manage multiple projects simultaneously
  • Proficient in using digital marketing tools and strong knowledge of SEO and paid digital marketing
  • Design skills and experience with tools such as Adobe Creative Suite and Canva
  • Experience with email marketing platforms, CRM systems and website content management systems
  • Ability to work calmly under pressure and balance competing priorities and deadlines
  • Strong attention to detail, demonstrating exceptional accuracy in copywriting
  • Knowledge of media and marketing legislation, copyright law, GDPR and our Regulators
  • Ability to engage effectively with all levels of the organisation, demonstrating enthusiasm and initiative
  • Eligible to live and work in Ireland without restriction
  • Must have valid Garda Clearance
  • Must have valid Overseas Clearance if applicant lived abroad for more than 6 months
  • Own car and full driving license are essential

What we offer

  • Competitive salary
  • Company Pension
  • Income protection scheme
  • Generous annual leave entitlement
  • Hybrid working model
  • Orchard Values Champion Awards
  • Excellent staffing ratios
  • Enhanced Maternity Allowance
  • Dedicated team and access to a knowledgeable Multidisciplinary team
  • EAP Scheme
  • Bike to Work Scheme
Orchard Care Group - All Job Offers

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