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At Fresenius Medical Care, Marketing & Communication Manager are the driving force behind creating value for patients and partners. In this role, you’ll collaborate across departments to shape and execute impactful marketing strategies that enhance NephroCare services. You’ll work closely with healthcare professionals, patient associations, and internal teams to deliver innovative solutions that make a real difference in patient care. Join us as an Marketing & Communication Manager in our Head Office in Prague to do the best work of your career and make a profound social impact. Our Marketing teams take pride in their creativity, strategic thinking, and collaboration. They don’t just design campaigns — they build meaningful connections to deliver solutions that truly add value to NephroCare services.
Job Responsibility:
Serve as company spokesperson and manage media relations
Develop and implement the annual external communication plan
Prepare press materials, key messages and leadership communication tools
Monitor media coverage and provide insights and recommendations
Ensure issue and crisis communication readiness
Support the CDI marketing plan and adapt activities to the Czech market
Develop multi‑channel marketing campaigns and communication materials
Ensure consistent corporate brand identity in collaboration with the Global Brand Team
Create and manage visual identity materials and marketing collateral
Manage and update the corporate website and local digital content
Oversee owned social media channels (LinkedIn, Facebook, YouTube)
Ensure digital content aligns with corporate branding and CDI strategy
Co‑organize congresses, conferences and corporate events
Coordinate company participation in healthcare and nephrology events
Ensure consistent branding and messaging across all public engagements
Lead CSR initiatives and health‑awareness campaigns
Promote the company’s mission, values and patient‑centric reputation
Manage internal communication channels and the internal news platform
Support company events and employee engagement initiatives
Partner with HR on employer branding activities
Maintain relationships with patient organizations
Support compliant communication initiatives for patient communities
Manage external PR/marketing agencies, including planning, performance and budget
Ensure consistency and compliance of external messaging
Support leadership with communication toward institutional and sector stakeholders
Monitor healthcare trends and translate insights into communication actions
Support value‑based communication related to clinical and patient benefits
Align messaging on reimbursement, healthcare policies and access topics
Prepare stakeholder communication materials and ensure compliance
Ensure all communication and marketing activities comply with Group policies, regulations and data privacy rules
Maintain alignment with Group HQ and CDI regions
Collaborate with leadership to identify market opportunities and growth initiatives
Support strategic partnerships and co‑branding/co‑marketing opportunities
Requirements:
University degree in Communications, Marketing, Journalism, Public Relations, Business or related discipline
Postgraduate degree is an asset
Solid experience in marketing / communication / PR roles, ideally within healthcare or regulated industries
Experience supporting marketing campaigns and marketing strategy execution
Experience working with agencies and managing communication projects end-to-end
Comfortable operating in a matrix environment and working with global guidelines
Strong communication and stakeholder management skills (internal and external)
Excellent analytical and operational skills
Data-driven mindset with a track record of improving marketing performance
Understanding of marketing technologies and approval systems such as Veeva, Marketo or similar platforms
Strategic mindset, planning and project management capabilities
Ability to work independently, manage multiple priorities and deliver under time pressure