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Vodafone Logo Vodafone · -

Marketing Business Analyst

Portugal, Lisboa · Job Posted February 13, 2026
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Job Description

The role includes managing efficient projects with a strong analytical component, focusing on identifying improvement opportunities and driving process optimization: Support squad(s) and generate insights by supporting fact-based decisionmaking using business data. Implementing and managing data exploration flows with a view to provide KPIs, metrics, trends and visual (digital) storyboards using a variety of technologies and analytical techniques. Working with the proposition, pricing leads, product owners and operational teams to target areas of opportunity or improvement and maximize business value.

Job Responsibility

  • Lead the squad’s analytics strategy, driving efficiency initiatives, process optimization and KPI-based performance monitoring
  • Build impactful dashboards and data exploration flows, delivering clear KPIs, trends and insights that support decision-making and highlight improvement opportunities across teams
  • Perform deep-dive analyses and respond to ad-hoc business questions, generating actionable insights on strategy, product offerings, campaign performance and customer behavior

Requirements

  • Master in Management, Economics, Finance or Engineering
  • Strong analytical skills, business acumen and stakeholder management skills
  • Good communication and interpersonal skills
  • Resilient and problem solver
  • Experience working cross-functionally, especially in strategic projects, presenting insights to senior leadership
  • Proficient in Excel and Power BI
  • Telecommunications Business knowledge & experience, especially in Marketing or Finance

What we offer

  • Hybrid Work Model - Flexible hybrid work model with 8-10 in-office days per month, managed by team leaders
  • Vodafone Products and Services - Employees get a mobile phone, free communication plan, data card, and various discounts on services and products
  • Recognition - Recognition programs for innovative, creative, high-potential employees and exemplary behaviors
  • Health and Well-being - Well-being Program offers nutrition and psychological consultations, webinars, workshops, and discounts on various services and products
  • Learning - Access to Communities of Practice and a customizable digital training platform with high-quality content (namely Harvard Business Publishing and Skillsoft)
  • Local and International Mobility - Internal recruitment with local and international rotation opportunities across departments and roles
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