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Marketing Automation Specialist

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Vodafone

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Location:
Hungary , Budapest

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We are seeking a proactive and detail-oriented individual with 3–5 years of experience in B2B digital marketing to lead the execution of medium to complex multi-channel campaigns. Based in Budapest, this role sits within the Digital Sales and Marketing team and involves end-to-end campaign management using marketing automation tools. The successful candidate will collaborate with internal and external stakeholders to deliver personalised, data-driven campaigns while ensuring compliance with SLAs and quality standards.

Job Responsibility:

  • Validate and acknowledge campaign briefs, ensuring completeness of assets and sample data before SLA countdown begins
  • Collaborate with clients to clarify requirements and manage complex campaign briefings
  • Allocate resources and provide feedback on feasibility and completeness
  • Build and test campaigns across email, SMS, MMS, and other channels, validating personalisation and logic
  • Manage feedback rounds and ensure thorough QA using standard templates and checklists
  • Execute campaign go-live activities, perform sanity checks, and confirm activation with stakeholders
  • Maintain accurate campaign documentation and deployment records
  • Produce regular campaign reports and post-implementation reviews
  • Participate in performance reviews and contribute to process improvement initiatives
  • Provide technical support and manage escalation protocols
  • Engage in regular client and supplier check-ins to ensure issue resolution and campaign success

Requirements:

  • 3–5 years of experience in B2B digital marketing using automation tools such as Pega, Salesforce Marketing Cloud, Pardot, or Marketo
  • BA degree in marketing, communications, or a related field
  • Strong analytical and reporting skills with a systems-thinking approach
  • Excellent communication and interpersonal skills in English
  • Skilled in customer relationship management, problem-solving, and deadline management
  • Proficient in MS Word, Excel, PowerPoint, and Outlook
  • Able to manage multiple campaigns simultaneously with attention to detail and process compliance
What we offer:
  • Opportunity to lead impactful digital campaigns across multiple channels
  • Exposure to advanced marketing automation platforms and campaign analytics
  • Collaborative work environment with internal and external stakeholders
  • Structured performance reviews and continuous learning opportunities
  • A chance to contribute to process improvements and innovation in campaign delivery

Additional Information:

Job Posted:
January 21, 2026

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