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Marketing Automation Specialist

United States, Saint Louis · Job Posted May 15, 2026
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Job Description

Are you a tech-savvy marketer with a passion for streamlining campaignrs and driving results through automation? Robert Half is seeking experienced Marketing Automation Specialists to fill contract roles with companies looking to optimize their marketing workflows and deliver personalized customer experiences. If you excel at leveraging automation tools to create efficient, data-driven campaigns—and have 3+ years of experience—this is your chance to work on exciting projects and showcase your expertise.

Job Responsibility

  • Design, implement, and manage marketing automation workflows across platforms such as HubSpot, Marketo, Pardot, or similar
  • Develop and execute automated email campaigns, lead nurturing programs, and customer segmentation strategies
  • Collaborate with marketing and sales teams to align automation efforts with business goals
  • Monitor campaign performance, analyze data, and provide actionable insights to improve ROI
  • Ensure data integrity and compliance with privacy regulations (GDPR, CAN-SPAM)
  • Stay current with automation trends and emerging technologies to keep campaigns innovative

Requirements

  • Bachelor's degree in Marketing, Business, or a related field (or equivalent professional experience)
  • Minimum of 3+ years of proven experience in marketing automation and campaign management
  • Proficiency in automation platforms (HubSpot, Marketo, Pardot, ActiveCampaign, or similar)
  • Strong understanding of CRM systems and integration with automation tools
  • Familiarity with analytics tools like Google Analytics and reporting dashboards
  • Excellent problem-solving, communication, and project management skills
  • Bonus points for experience with HTML/CSS and dynamic content personalization

Nice to have

HTML/CSS and dynamic content personalization

What we offer

  • Medical, vision, dental, and life and disability insurance
  • 401(k) plan

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