Marketing Automation & Field Manager Job at Vodafone

Field Marketing Manager, AMER Government

Atlassian is looking for a Field Marketing Manager, AMER Government to lead the ...

Location

Salary:

Not provided

The Muse

Expiration Date

Until further notice

Requirements

At least 6-7 years of experience in B2B field marketing, ABM or demand generation, with 3+ years working with Public Sector customers and sales teams (required)
In-depth experience working with marketing and sales funnels
Extraordinary program management and communication skills, with a consistent track record of working across sales, marketing, and technology teams
Self-starting tendencies with an ability to drive projects forward
Critical thinking with strong problem-solving skills
The ability to successfully manage multiple campaigns and programs running at the same time
A passion for metrics. You live for the data and use it to guide your programs and spend
Fluent in marketing automation and CRM capabilities with hands-on experience (Salesforce & Marketo a big plus)

Job Responsibility

Own and develop the AMER Government marketing strategy in close partnership with sales and marketing counterparts
Run high-touch events and executive experiences tailored to Government accounts and customers to maximize brand exposure and generate pipeline
Deliver marketing campaigns and programs that will drive AMER Government pipeline
Measure, analyze, and report on performance to marketing and sales leadership, in line with our GTM strategy
Be an advocate for the AMER Government sales organization and help the rest of the marketing team understand its priorities
Partner with the regional Account-Based Marketing team, Global Demand Campaigns, and Product Marketing to define and execute omnichannel marketing plans
Manage the AMER Government activity calendar for the year
Work closely with our Partner Marketing & Channel Partners to drive co-marketing initiatives and maximize brand exposure
Connect the dots between teams to manage the process, implementation, tracking, and measurement of marketing campaigns
Leverage past campaign insights to inform new campaigns and the evaluation of existing campaigns

What we offer

Health and wellbeing resources
Paid volunteer days
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Short-Term Disability
Long-Term Disability
FSA
HSA With Employer Contribution

Field Marketing Manager

Atlassian is looking for a Field Marketing Manager to lead the development and e...

Location

France , Paris

Salary:

Not provided

The Muse

Expiration Date

Until further notice

Requirements

At least 6-7 years of experience in B2B field marketing, or demand generation, with a regional focus
In-depth experience working with marketing and sales funnels
Extraordinary program management and communication skills, with a consistent track record of working across sales, marketing, and technology teams
Self-starting tendencies with an ability to drive projects forward
Critical thinking with strong problem-solving skills
The ability to successfully manage multiple campaigns and programs running at the same time
A passion for metrics. You live for the data and use it to guide your programs and spend
Fluent in marketing automation and CRM capabilities with hands-on experience (Salesforce & Marketo a big plus)
French native essential

Job Responsibility

Own and develop the regional marketing strategy in close partnership with sales and marketing counterparts within the French market
Deliver marketing campaigns and programs that will drive EMEA pipeline, with a specific focus on France
Measure, analyse, and report on performance to marketing and sales leadership, in line with our GTM strategy
Be an advocate for the French sales organisation and help the rest of the marketing team understand regional priorities
Partner with the regional Account-Based Marketing team, Global Demand Generation, and Product Marketing to define and execute full-funnel marketing plans
Manage the French activity calendar for the year
Work closely with our Partner Marketing & Channel Partners to drive co-marketing initiatives and maximise brand exposure
Connect the dots between teams to manage the process, implementation, tracking, and measurement of marketing campaigns
Leverage past campaign insights to inform new campaigns and the evaluation of existing campaigns
Engage with the Atlassian Brand and Global Communications teams to build awareness in the French market through campaigns and PR agency support

What we offer

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Short-Term Disability
Long-Term Disability
FSA
HSA With Employer Contribution
Fitness Subsidies
Mental Health Benefits

Sr Regional Enterprise Field Marketing Manager

This role aligns to a territory Sales Director and reports directly to the Senio...

Location

United States , Bellevue; Overland Park; Frisco

Salary:

82300.00 - 148500.00 USD / Year

T-Mobile

Expiration Date

Until further notice

Requirements

Bachelors degree plus 7 years relevant work experience
7-10 years of demonstrable experience in B2B Marketing, preferably with large enterprise businesses (1,000+ employees) in technology markets, executing successful territory marketing plans in partnership with sales
Deep understanding of B2B demand generation activities and channels (including segment marketing, demand creation, event management, campaign execution, account based marketing, prospecting platforms and best practices, etc.) and experience with the B2B marketing technology stack (Salesforce CRM, Marketing automation, prospect databases)
Strong sense of accountability and ownership, an ability to manage your programs and clearly communicate your results back to the organization
strong cross-functional team/project management, interpersonal, and influencing skills
thrive in fast-paced, remote environment and willing to travel within territory
At least 18 years of age
Legally authorized to work in the United States

Job Responsibility

Develop a deep understanding of the business, think and act like a regional CMO to proactively identify gaps, trends, headwinds/tailwinds that impact the region, and incubate with fresh ideas
Support the Sr. Manager, Field Marketing & Sales Director of the region to translate sales objectives into territory- and account-specific marketing engagement plans, aligned to regional growth objectives and new business acquisition
Define account-based goals and objectives, and identify appropriate accounts for 1:1 marketing execution in collaboration with sales
Provide data and insights on target accounts and market, as well as contacts within these accounts
Execute territory specific marketing programs and show sales reps how to execute program elements on their own
Be accountable for demand generation goals (MQLs/SQLs, Appts, Opps) and lead flow/conversion to ensure lead volume and funnel efficiencies are optimized and in-line with sales pipeline goals
Monitor and measure the impact of account-based plans in this territory
Generate productive partnerships with Sales Director and inter-departmental partners across org
Also responsible for other duties/projects as assigned by business management as needed

What we offer

Medical, dental and vision insurance
flexible spending account
401(k)
employee stock grants
employee stock purchase plan
paid time off and up to 12 paid holidays
paid parental and family leave
family building benefits
back-up care
enhanced family support

Fulltime

Marketing Automation Manager - CDP

Execute and report on customer and prospect facing email marketing programs cove...

Location

United States Of America , Newton

Salary:

77000.00 - 102000.00 USD / Year

Bright Horizons

Expiration Date

Until further notice

Requirements

Bachelor's degree in Marketing, Communications or related field
In lieu of a degree, an additional 3 years of experience may be considered
3 years of experience implementing and managing Marketing Automation programs and technology
3 years of experience in Microsoft Customer Insights Journey Platform

Job Responsibility

Execute and report on customer and prospect facing email marketing programs covering a portfolio consisting of demand generation, events, newsletters and retention programs
Work closely with various stakeholders to drive campaign performance through innovative marketing strategy as well as email design and copy
Assist in defining company’s audience targeting strategy, testing methodology and measurement of email marketing effectiveness
Assist in the development of tools, processes and frameworks to further best practices and deliver impactful email marketing programs
Responsible for building new Journeys in a Customer Data Platform (CDP), building segments, understanding the data requirements for use cases, data integrity, data quality and data sources involved to build the specific use cases
The resource should be able to independently configure and manage marketing journeys and campaigns
Develop, execute, and optimize marketing automation campaigns across channels including email and SMS, ensuring accuracy in content, audience segmentation, personalization, and deployment
Create automated, multi-touch prospect and customer lifecycle programs, including both campaign-based and journey-based experiences
Assist with campaign migration from legacy tools and ensure marketing data is structured and usable within Customer Insights
Provide recommendations and input on goals, objectives, strategy and email best practices

What we offer

Medical, dental, and vision insurance
Paid vacation, sick, holiday, and parental bonding leave
401(k) retirement plan
Long-term and short-term disability insurance
Life insurance
Money-saving discounts and financial planning tools
Tuition assistance and education coaching
Caregiving support and resources for the children and adults in your family

Fulltime

Field Marketing Manager, Spain

Location

United Kingdom , London

Salary:

Not provided

The Muse

Expiration Date

Until further notice

Requirements

At least 6-7 years of experience in B2B field marketing, or demand generation, with a regional focus
In-depth experience working with marketing and sales funnels
Extraordinary program management and communication skills, with a consistent track record of working across sales, marketing, and technology teams
Self-starting tendencies with an ability to drive projects forward
Critical thinking with strong problem-solving skills
The ability to successfully manage multiple campaigns and programs running at the same time
A passion for metrics. You live for the data and use it to guide your programs and spend
Fluent in marketing automation and CRM capabilities with hands-on experience (Salesforce & Marketo a big plus)
Fluent in Spanish essential

Job Responsibility

Own and develop the regional marketing strategy in close partnership with sales and marketing counterparts within the Spanish market
Deliver marketing campaigns and programs that will drive EMEA pipeline, with a specific focus on Spain
Measure, analyse, and report on performance to marketing and sales leadership, in line with our GTM strategy
Be an advocate for the Spanish sales organisation and help the rest of the marketing team understand regional priorities
Partner with the regional Account-Based Marketing team, Global Demand Generation, and Product Marketing to define and execute full-funnel marketing plans
Manage the Spanish activity calendar for the year
Work closely with our Partner Marketing & Channel Partners to drive co-marketing initiatives and maximise brand exposure
Connect the dots between teams to manage the process, implementation, tracking, and measurement of marketing campaigns
Leverage past campaign insights to inform new campaigns and the evaluation of existing campaigns
Engage with the Atlassian Brand and Global Communications teams to build awareness in the Spanish market through campaigns and PR agency support

What we offer

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Short-Term Disability
Long-Term Disability
FSA
HSA With Employer Contribution
Fitness Subsidies
Mental Health Benefits

Marketing Automation Manager

Primary Purpose: Execute and report on customer and prospect facing email market...

Location

United States Of America , Newton

Salary:

77000.00 - 102000.00 USD / Year

Bright Horizons

Expiration Date

Until further notice

Requirements

Bachelor’s Degree in Marketing, Communications or related field
3 years of experience implementing and managing Marketing Automation programs and technology, preferably using Salesforce Marketing Cloud (ExactTarget) and/or Pardot
In lieu of a degree, an additional 3 years of experience may be considered

Job Responsibility

Develop, execute, and optimize marketing automation campaigns across channels including email and SMS, ensuring accuracy in content, audience segmentation, personalization, and deployment
Create automated, multi-touch prospect and customer lifecycle programs, including both campaign-based and journey-based experiences
Build personalized marketing campaigns with working knowledge of creating landing pages and web forms that align in design, tone, and functionality
Provide recommendations and input on goals, objectives, strategy and email best practices
Work within Marketing Services and with the IT team on projects that span marketing technologies and other systems (i.e. Salesforce Sales Cloud, Microsoft Dynamics, Google Analytics)
Test new fields and other system updates/changes to ensure that the business use cases and requirements are met, includes data validation to ensure that the values in the field are correct
Stays current on email best practices and marketing technology industry trends to identify opportunities
Keep Marketing Automation documentation current - including naming conventions, best practices, processes, and procedures
Mentor and coach a junior team of marketing automation analysts, providing guidance on best practices, campaign execution, data quality and troubleshooting

What we offer

Medical, dental, and vision insurance
Paid vacation, sick, holiday, and parental bonding leave
401(k) retirement plan
Long-term and short-term disability insurance
Life insurance
Money-saving discounts and financial planning tools
Tuition assistance and education coaching
Caregiving support and resources for the children and adults in your family

Fulltime

Senior Marketing Automation Manager

The EverPro business within EverCommerce offers business management solutions th...

Location

United States

Salary:

130000.00 - 140000.00 USD / Year

EverCommerce

Expiration Date

Until further notice

Requirements

7+ years of experience in lifecycle marketing, marketing automation, marketing operations, or a related field
SaaS and/or B2B experience strongly preferred
3+ years of people leadership experience, including leading teams through platform migrations or complex cross-functional initiatives
Deep Marketo expertise required
Marketo certification strongly preferred
Hands-on experience with multiple MAPs (e.g., HubSpot, Pardot, Eloqua, Acoustic, Marketo) and demonstrated success migrating between platforms
Proven ability to build and execute full-funnel lifecycle strategies that drive measurable business outcomes while adhering to compliance and data governance standards
Strong working knowledge of Salesforce and CRM–MAP integrations supporting personalization and closed-loop reporting
Experience designing scalable data architecture for segmentation, scoring, attribution, and reporting
Strong analytical skills with the ability to translate performance data into actionable strategy and prioritization decisions

Job Responsibility

Own and drive the end-to-end lifecycle marketing strategy across acquisition, nurture, conversion, onboarding, retention, expansion, and advocacy, with clear performance goals tied to pipeline contribution, conversion rates, customer retention, and lifetime value
Translate business priorities into lifecycle programs that materially improve funnel performance, customer engagement, and revenue outcomes
Establish clear success metrics and reporting frameworks to evaluate lifecycle effectiveness, incremental lift, and ROI
Lead the consolidation and migration of multiple brands from various Marketing Automation Platforms (MAPs) into Marketo, owning both strategy and execution across campaigns, programs, content, landing pages, reporting and analytics, scoring models, data architecture, compliance, and governance requirements
Own and optimize Marketo instance(s) to meet the needs of individual solution brands, leveraging advanced automation, personalization, dynamic content, and scalable program design
Develop and maintain a clean, scalable data architecture that supports segmentation, scoring, attribution, and closed-loop reporting across the lifecycle
Manage and oversee day-to-day lifecycle and marketing automation activities, including campaign setup, segmentation, scheduling, QA testing, tagging, and deployment of one-time, recurring, triggered, and dynamic campaigns
Continuously optimize existing automated programs and launch new initiatives based on customer insights, behavioral data, and performance trends
Analyze content, messaging, CTAs, landing pages, and funnel performance to inform strategy and drive ongoing improvement
Proactively troubleshoot technical issues related to data integrations, lead scoring, CRM sync, and campaign execution prior to launch

What we offer

Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
Continued investment in your professional development
Day 1 robust health and wellness benefits, including an annual wellness stipend
401k with up to a 4% match
Flexible and generous (FTO) time-off
Employee Stock Purchase Program

Fulltime

Marketing Automation Manager

We are looking for a Marketing Automation Manager to lead the strategy and execu...

Location

United States , Alpharetta

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Marketo certification, such as Marketo Certified Expert or a comparable credential
At least 5 years of experience in marketing automation, including substantial hands-on work with Marketo
Proven ability to support integrations involving Marketo, NetSuite CRM, and middleware solutions such as Dell Boomi
Strong data skills, including the ability to work with SQL or similar tools for data analysis and manipulation
Experience applying segmentation, personalization, and optimization techniques across automated marketing programs
Familiarity with multi-channel campaign execution and marketing attribution methods
Strong analytical, organizational, and problem-solving skills with the ability to manage multiple priorities effectively
Clear written and verbal communication skills with a collaborative approach to cross-functional work

Job Responsibility

Lead the development and ongoing refinement of automated campaigns, nurture streams, trigger programs, and lifecycle workflows within Marketo
Manage connections between Marketo, NetSuite, and other business platforms using tools such as Dell Boomi, LaunchPoint, and Zapier to support reliable data flow
Establish standards for audience segmentation, tailored messaging, dynamic content, testing approaches, email deliverability, and regulatory compliance
Track campaign and funnel performance, interpret results, and recommend improvements that strengthen engagement and conversion outcomes
Partner with content, creative, analytics, and broader marketing teams to align program execution with messaging strategy and business goals
Oversee database quality by maintaining clean records, standardizing fields, reducing duplicates, and monitoring overall system health
Create and maintain documentation, including process guides, workflow instructions, and operating procedures for marketing automation activities
Keep current with platform enhancements and emerging marketing automation practices to identify opportunities for continuous improvement
Provide direction and support to less experienced team members involved in marketing operations or campaign automation work

What we offer

medical
vision
dental
life and disability insurance
401(k) plan

Fulltime

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Marketing Automation & Field Manager

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