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Marketing Automation Coordinator

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Movember

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Location:
Australia , Melbourne

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Category:
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Contract Type:
Not provided

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Salary:

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Job Description:

At Movember, our supporters are at the heart of everything we do. As our Marketing Automation Coordinator, your mission is to design and deliver smart, data-led digital journeys that connect supporters to Movember’s impact and keep them engaged year-round across our global markets. You will sit within the Marketing Automation team and play a hands-on role in shaping how Movember shows up in inboxes, on phones and through automated touchpoints, balancing creativity, data and audience insight to deliver remarkable supporter experiences.

Job Responsibility:

  • Planning, building and delivering automated journeys across email, SMS and push notifications using Movember’s marketing automation platform
  • Executing orchestrated, triggered and campaign-based communications that support acquisition, engagement and retention objectives
  • Partnering with content, creative and brand teams to brief, develop and refine automation content and templates
  • Building, testing and quality-assuring campaigns, including rendering, dynamic content and personalisation across devices
  • Applying a test-and-learn approach through experimentation and A/B testing to improve supporter experience and campaign performance
  • Analysing campaign performance and contributing insights to inform future automation strategy and optimisation
  • Supporting consistent, audience-centred experiences across all global markets while ensuring localisation and accuracy
  • Championing data, audience insight and brand standards across all automated communications

Requirements:

  • 3+ years’ hands-on experience delivering email marketing using an enterprise marketing automation platform (Salesforce Marketing Cloud strongly preferred)
  • Demonstrated experience building automated journeys, including triggered emails, multi-step campaigns and cross-channel communications
  • Experience executing experimentation and A/B testing within email or automation programs and using results to inform optimisation
  • Strong experience working with audience data, segmentation and personalisation to drive engagement
  • Practical experience building and testing campaigns, including QA, rendering checks and dynamic content
  • Basic HTML experience used within email or marketing automation environments
  • Experience delivering campaigns across multiple regions or markets, including working with localisation requirements

Nice to have:

  • Exposure to email deliverability, list health management or unsubscribe reduction strategies
  • Experience working in a global, purpose-led or not-for-profit organisation
  • Familiarity with digital communications best practices across email, SMS and push channels
  • Experience partnering closely with data or insights teams to interpret performance and inform strategy
What we offer:
  • Flexible hybrid working from home and our modern Richmond office
  • Finish work at 2pm on Fridays (Dec-Aug)
  • NFP salary packaging (pay less tax)
  • 13 weeks paid parental leave and 5 weeks annual leave
  • Fun & collaborative culture with employee social events
  • Free Headspace subscription and other wellbeing initiative
  • Relaxed dress code

Additional Information:

Job Posted:
February 13, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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