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Marketing Associate

United States, Wilmington 30.00 - 33.00 USD / Hour · Job Posted April 23, 2026
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Job Description

The Marketing Associate will support branch readiness efforts for multiple product launches and updates across a portfolio of consumer credit card offerings. This role is critical to ensuring seamless execution of acquisition and engagement initiatives across a large retail branch network. This individual will partner closely with product, marketing, and cross-functional teams to coordinate updates, manage go-to-market workflows, and ensure that tools, training, and collateral are accurate, aligned, and delivered on time. The ideal candidate is highly collaborative, detail-oriented, and thrives in a fast-paced environment.

Job Responsibility

  • Support branch readiness for new product launches, refreshes, and marketing initiatives across consumer credit card offerings
  • Manage and track updates across go-to-market workstreams, ensuring accuracy and completeness of all materials and timelines
  • Coordinate updates to banker tools, training resources, and marketing collateral, including multilingual assets
  • Review and approve test links and materials to ensure quality control and consistency
  • Partner with cross-functional teams including Product, Acquisitions, Sales & Strategy, Servicing, and Go-to-Market teams to align on priorities and execution
  • Identify opportunities to enhance customer and field engagement through improved processes and marketing support
  • Maintain and update trackers and documentation to support readiness forums and stakeholder alignment
  • Contribute to process improvements that enhance operational efficiency and support broader marketing initiatives

Requirements

  • Bachelor’s degree in Business Administration, Marketing, or related field, or equivalent experience
  • Strong collaboration skills with the ability to work effectively across teams, functions, and leadership levels
  • Highly organized with strong attention to detail and the ability to manage multiple initiatives simultaneously
  • Comfortable working in a fast-paced, dynamic environment with shifting priorities
  • Proactive, self-starter mindset with a focus on delivering results
  • Strong communication skills, both written and verbal
  • Analytical thinker with the ability to understand business goals and translate them into actionable marketing support
  • Customer-focused mindset with a passion for improving both customer and employee experiences
  • Experience supporting marketing campaigns, product launches, or go-to-market initiatives is a plus
  • Familiarity with financial services, consumer banking, or credit card products is a plus

Nice to have

  • Experience supporting marketing campaigns, product launches, or go-to-market initiatives is a plus
  • Familiarity with financial services, consumer banking, or credit card products is a plus

What we offer

medical, vision, dental, life and disability insurance, company 401(k) plan

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