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The Marketing & Social Media Assistant supports the execution of marketing strategies and initiatives for ASU Dining. This position is responsible for assisting in the development of engaging content, supporting social media channels, and enhancing the overall guest experience through creative marketing efforts. This role works closely with operations, culinary, and campus partners to promote dining programs and services across Arizona State University.
Job Responsibility
Assist in the planning, development, and execution of marketing campaigns to support dining programs and initiatives
Create and publish content across social media platforms, ensuring consistency with brand standards
Capture and develop digital content including photography, video, and graphics to support marketing efforts
Monitor social media channels, respond to guest inquiries, and support community engagement
Support the creation of marketing materials, including digital and print assets
Collaborate with internal teams to promote menu offerings, retail concepts, and special events
Participate in on-site marketing activations, tabling events, and campus engagement activities
Track and report on social media performance metrics and campaign effectiveness
Maintain compliance with Aramark and Arizona State University brand standards and guidelines
Requirements
Currently enrolled in or recently graduated from a college or university, preferably in Marketing, Communications, Hospitality, or a related field
Knowledge of social media platforms, trends, and best practices
Strong communication, organizational, and interpersonal skills
Ability to work independently and as part of a team in a fast-paced environment
Creative thinking skills with strong attention to detail
Nice to have
Experience with content creation, photography, and video editing
Familiarity with Canva, Adobe Creative Suite, or similar design tools
Previous experience in marketing, social media management, or customer engagement
Interest in hospitality, food service, or campus life