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We are looking for a skilled Marketing and Communications Manager to oversee the development and implementation of marketing strategies for our program in Houston, Texas. This long-term contract position requires a detail-oriented individual who can manage promotional materials, media relations, and digital campaigns while ensuring brand consistency and impactful communication. The ideal candidate will bring creativity and strategic thinking to elevate the program's visibility and engagement.
Job Responsibility:
Develop and design marketing materials such as brochures, newsletters, annual reports, and other promotional content to support program visibility
Oversee the creation, maintenance, and updates to program websites to ensure accurate and engaging digital presence
Coordinate graphic design, printing, and publication services by managing vendors and external partners effectively
Write and distribute press releases and news updates to enhance media coverage and program awareness
Build and nurture positive relationships with media organizations and collaborate with the university's media relations team
Plan and execute advertising, marketing initiatives, and promotional strategies for events and special programs
Participate in strategic planning sessions to align marketing goals with the program's objectives
Create, edit, and refine content for articles, speeches, and other communication projects as required
Manage digital campaigns and promotional events to boost program visibility and engagement
Requirements:
Bachelor’s degree in Marketing, Communications, or a related field, or equivalent specialized training in marketing disciplines
Minimum of 3 years of experience in marketing, communications, or a similar role
Proficiency in digital marketing tools and platforms, including Adobe Creative Cloud and Adobe InDesign
Strong expertise in copywriting and content creation for various formats, including email campaigns and promotional materials
Proven ability to manage external agencies, media relations, and collaborative partnerships
Experience in planning and executing digital media campaigns and event promotions
Excellent organizational and project management skills with a focus on meeting deadlines
Nice to have:
Knowledge of marketing strategies for educational institutions is a plus
What we offer:
medical, vision, dental, and life and disability insurance