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Dandy is hiring a Marketing Analytics Manager to join our rapidly growing venture-backed company. This role will sit on the Growth team, where you’ll partner across our Marketing, RevOps, and Data functions to manage marketing data and analytics at Dandy. You’ll be responsible for structuring, gathering, analyzing, and interpreting data that enables the team to drive growth.
Job Responsibility:
Ensure data quality, accuracy, and integrity across marketing and revenue systems
Develop and maintain dashboards and reports that measure channel performance, campaign ROI, and funnel efficiency
Analyze full funnel data to uncover trends, insights, and optimization opportunities
Partner with the performance marketing team to design and implement incrementality and lift tests and analyze results
Perform regular lead scoring analysis to ensure we are delivering leads with the highest propensity to convert
Build and maintain marketing attribution models that will drive paid acquisition channel mix allocation and content strategy
Requirements:
5+ years in a Marketing Analytics or similar role
Bachelor’s degree in Statistics, Economics, or related field
Strong analytical skills with the ability to interpret complex data and provide actionable insights
Deep understanding of sales and marketing funnels
Experience with Marketing Automation Platforms (e.g. Marketo, Hubspot)
Strong proficiency with data visualization and reporting tools (e.g. Bizible, Salesforce, Google Analytics, Looker)
Excellent communication and presentation skills
Experience in B2B high growth tech company
Nice to have:
Proficiency with SQL
Outstanding professional references to share
Experience with high-volume SMB B2B marketing motions
Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work