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Marketing Analytics Manager

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Beacon Hill

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Location:
United States , Boston

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Category:
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Contract Type:
Not provided

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Salary:

135000.00 - 155000.00 USD / Year
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Job Description:

Marketing Analytics Manager to $155K – Drive Data-Backed Growth! Our client, a leading organization in the hospitality space, is seeking a Marketing Analytics Manager to oversee measurement and performance insights across all paid marketing efforts. In this role, you’ll build reporting frameworks, connect channel performance to business outcomes, and guide data-driven decision‑making across teams.

Job Responsibility:

  • Overseeing performance reporting across paid digital channels
  • developing dashboards and measurement frameworks
  • connecting marketing activity to core KPIs such as leads, bookings, CPA, and ROI
  • aligning data sources and integrating offline conversion data
  • collaborating with external media partners on pacing and spend optimization
  • advancing attribution capabilities and first‑party data initiatives
  • delivering actionable insights to guide investment decisions
  • supporting forecasting and financial planning through trend analysis

Requirements:

  • 5+ years of marketing analytics or digital media measurement experience
  • strong understanding of paid channels and associated KPIs
  • hands‑on skills with platforms such as Google Ads, Meta Ads Manager, Google Analytics, and BI tools
  • experience partnering with or managing media agencies
  • familiarity with attribution modeling and conversion tracking
  • proven ability to communicate complex analysis in a clear, business‑focused way
  • strong analytical, collaborative, and self‑directed working style
What we offer:
  • Flexibility
  • bonus potential

Additional Information:

Job Posted:
May 04, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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