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Marketing Analytics Manager

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Optimove

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Location:
United Kingdom , London

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Salary:

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Job Description:

The Marketing Analytics Manager will oversee a team of analysts and drive the successful delivery of data-driven projects for internal and external clients. This role requires strong technical expertise, outstanding communication and client-management skills, and the ability to foster a high-performing, growth-focused team environment.

Job Responsibility:

  • Maintain and manage an ongoing project roadmap, ensuring priorities, timelines, and resource needs are clearly defined
  • Direct and oversee the work of analysts across multiple projects, ensuring tasks are properly assigned and executed efficiently
  • Lead and manage strategic projects, taking an active role in the delivery of data backed insights across a range of clients
  • Review all analytical deliverables to ensure accuracy, clarity, and relevance before distribution to clients or stakeholders
  • Ensure robust data quality assurance (QA) processes are applied throughout all stages of project execution
  • Provide hands-on support for complex SQL, Excel, and Python tasks as needed to guide project work and resolve data challenges
  • Build and maintain excellent relationships with clients, acting as the primary point of contact for analytical needs and project updates
  • Proactively manage client expectations, communicate insights effectively, and ensure smooth project delivery
  • Identify opportunities to expand client engagement by understanding evolving business needs
  • Provide continual coaching, guidance, and skills development for direct reports to support their professional growth
  • Conduct annual and semi-annual performance reviews, delivering constructive feedback and helping analysts establish development goals
  • Foster a collaborative and supportive team environment that encourages innovation, problem-solving, and continuous improvement
  • Participate in cross-departmental initiatives aimed at improving operational efficiency, analytical methodologies, and internal tools
  • Contribute ideas and solutions to enhance innovation within the analytics function

Requirements:

  • Strong proficiency in SQL and advanced Excel (including functions, pivot tables, and data modelling)
  • Experience with Python for data manipulation, automation, or analysis
  • Knowledge or experience of digital marketing including an understanding of Key Performance Indicators, technologies, marketing channels and industry challenges
  • Experience within eCommerce, iGaming, Financial Services or consulting is preferred
  • Demonstrated ability to manage client relationships and communicate findings to both technical and non-technical audiences
  • Experience mentoring and developing teams. Prior formal line management experience is an advantage
  • Exceptional organizational skills, with the ability to manage multiple projects simultaneously
  • Strong attention to detail and a commitment to high-quality output

Additional Information:

Job Posted:
January 04, 2026

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