Marketing Analyst Jobs

Marketing Analyst

Robert Half

Location:
United States, New York

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

We are looking for a skilled Marketing Analyst to join our team on a long-term contract basis. This role is based in New York, New York, and focuses on driving data-driven marketing strategies by leveraging analytics tools and insights. The ideal candidate will have a passion for uncovering trends, optimizing campaigns, and delivering impactful recommendations to enhance business outcomes.

Job Responsibility:

Conduct in-depth analysis of marketing performance data using tools such as Google Analytics, Adobe Analytics, and other platforms
Develop actionable insights to optimize marketing campaigns and improve customer engagement
Manage and optimize Google AdWords campaigns to ensure maximum ROI
Collaborate with cross-functional teams to align marketing strategies with business objectives
Utilize CRM systems to analyze customer behavior and improve targeted marketing efforts
Perform ad hoc analysis to address specific business questions and provide timely solutions
Create detailed reports and dashboards to communicate findings to stakeholders
Monitor industry trends to identify new opportunities for marketing innovation
Support the implementation of marketing analytics processes and tools to enhance efficiency

Requirements:

Proven experience in marketing analytics
Proficiency in Google Analytics and Adobe Analytics
Strong expertise in managing and optimizing Google AdWords campaigns
Familiarity with CRM systems and their application in marketing strategies
Ability to perform ad hoc analysis and present findings in a clear, actionable manner
Excellent analytical and problem-solving skills, with attention to detail
Strong communication skills for effective collaboration with stakeholders
Knowledge of current marketing trends and tools
Bachelor's degree in Marketing, Business, Analytics, or a related field preferred

What we offer:

Medical, vision, dental, and life and disability insurance
Eligibility to enroll in company 401(k) plan
Free online training

Additional Information:

Job Posted:
August 27, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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