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Groupon’s Commercial Finance & Strategy team is looking for a curious, data-loving, marketing-savvy human to join us at the intersection of Marketing, Supply, and Market Operations. In this role, you’ll make sure our marketing plans actually match what’s happening in the real world—what’s in stock, what’s trending, what’s performing—and help connect customers with the right offers at the right time.
Job Responsibility:
Be the go-to supply partner for Marketing and Market Managers—align campaign calendars with what audiences want, what merchants are ready for, and what’s happening in each market
Build and maintain SQL-powered reporting that keeps a pulse on campaign and supply health (selection depth, competitiveness, content quality, ROAS, CAC, AOV)
Dig into funnel performance and marketplace trends to uncover patterns, spot gaps, and turn insights into actionable next steps
Keep up with marketing trends, attribution changes, platform updates, and AI workflows—and translate them into experiments, playbooks, and better ways of working
Partner with Market Managers, Channel teams, Ops, Product, CRM, and Finance to share insights, align priorities, and bring cross-functional magic to life
Help shape quarterly and annual plans by sizing opportunities, setting KPIs, and connecting marketing investment to business outcomes
Hunt down process bottlenecks and automation opportunities—then help build the solutions that remove them
Requirements:
3+ years in marketing analytics, growth, marketplace ops, or a similar analytical role
Fluent in marketing metrics—CAC, CPC, ROAS, CVR, AOV, retention, selection coverage, and more
SQL is a must: comfortable querying large datasets, joining tables, using window functions, and delivering clean, trustworthy data
Strong Excel/Sheets skills
Familiar with analytics and tracking tools like GA/GA4, ad platforms, UTMs, MMPs, and GMP
Naturally curious, detail-oriented, and always looking for smarter, faster, more automated ways to get things done
A clear communicator who can turn deep analysis into simple stories and actionable next steps
A team player who’s just as comfortable working solo on a problem as collaborating across teams
Fluent in English (spoken and written)
Nice to have:
Visualization tools (Tableau, Looker, Data Studio) are a bonus
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