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Marketing Analyst

United States, San Francisco 130000.00 - 205000.00 USD / Year · Job Posted February 18, 2026
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Job Description

We’re looking for a Marketing Analyst with an emphasis on modeling and incrementality testing in the context of performance marketing. This role will work closely with members across marketing and product growth teams to help them understand the impact they are driving to Speak. A strong candidate will bring a combination of deep technical marketing expertise and a proven ability to provide actionable recommendations to maximize efficient user acquisition both in the US and across global markets.

Job Responsibility

  • Develop analyses, dashboards and reporting to measure the effectiveness of different marketing strategies
  • Manage reporting of key marketing metrics and spend data in collaboration with cross-functional stakeholders such as finance and product
  • Develop and improve internal models for things like attribution, media mix, and LTV forecasting
  • Design and orchestrate incrementality tests to identify stronger causal relationships between campaigns and conversion
  • Serve as a strategic advisor to marketing leaders and other leadership, offering data-driven insights and recommendations for strategic planning and goal-setting

Requirements

  • Minimum of 3-5 years using analytics to drive key business decisions, specifically in the context of marketing
  • Significant experience with SQL and visualization tools such as Amplitude or Mode
  • Proficiency in programming/scripting languages like Python and familiarity with included statistical packages
  • A deep understanding of statistical analysis, experimentation design, and common analytical techniques like regression
  • A solid background in running marketing experiments to optimize the marketing funnel, including but not limited to landing page A/B tests, CRM sequencing, and messaging tests

Nice to have

Past experience as a performance or growth marketer is highly desirable

What we offer

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