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Marcomm Manager

Indonesia, Surabaya · Job Posted May 14, 2026
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Job Description

The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.

Job Responsibility

  • Executes annual marketing plan to budget
  • Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns
  • Acts as liaison between marketing department and advertising agency
  • Manages F&B media schedules
  • Partners with property Revenue Management
  • Executes email marketing and display advertising
  • Maintains engagement with Cluster eCommerce manager
  • Verifies all advertising aligns with brand voice
  • Facilitates social media engagement and content updating
  • Develops and executes promotions campaigns in F&B, weddings, spa, rooms and conferences
  • Engages in proactive online reputation management
  • Develops a comprehensive PR plan per quarter
  • Maintains list of local media contacts
  • Manages assigned media accounts
  • Writes and distributes press releases
  • Manages execution of hotel sponsored events and PR activities
  • Supports pull through of PR strategy
  • Verifies monthly news clippings report
  • Manages external vendors and media agencies
  • Surfaces and vets PR leads
  • Supports coordination of photography
  • Manages photo shoots
  • Acts as central point for photographers
  • Coordinates and executes Hotel and F&B printed materials
  • Controls quantity and inventory of marketing collateral
  • Assists in production of signage
  • Promotes collection of competitor collateral
  • Manages execution of F&B direct marketing
  • Verifies collateral compliance with brand standards
  • Assists development of all communications activities
  • Helps with publication of hotel newsletter
  • Supports communications duties
  • Assists in joint F&B promotions
  • Works with eCommerce to update website
  • Partners with Director of Marketing to create marketing plan
  • Provides training and marketing leadership
  • Coordinates with eCommerce and Revenue Management teams
  • Keeps abreast of competition and digital trends

Requirements

  • 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area
  • hospitality marketing or digital advertising experience preferred
  • 4-year bachelor's degree in Marketing, Public Relations, Business, or related major
  • 2 years experience in the sales, marketing, digital or related professional area
  • hospitality marketing or digital advertising agency experience preferred

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