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We are looking for a Mandarin-speaking KAM Hunter to accelerate TheFork’s growth within the Asian restaurant segment, with a strong focus on the Chinese restaurant market across key UK areas. This is a target-driven new business role, focused on acquiring high-potential independent restaurants, groups, and strategic accounts in the Chinese sector. You will take full ownership of your territory, build a strong self-generated pipeline, and lead negotiations end to end within one of the UK’s most dynamic and influential hospitality communities.
Job Responsibility:
Prospecting and acquiring new restaurants, with a strong focus on Chinese and wider Asian restaurants in key UK locations
Generating your own pipeline through cold calls, walk-ins, referrals, networking, and local market mapping
Conducting in-person meetings and product demos to present TheFork’s B2C and B2B value proposition
Managing your own pipeline from first contact to negotiation and closing
Adapting your schedule to restaurant availability, including occasional evening meetings
Sharing market insights with the wider sales team to improve our approach to the Asian restaurant segment
Requirements:
Fluent in Mandarin and English - both spoken and written
4+ years of experience in sales, ideally in B2B, field sales, hospitality tech, food service, or restaurant-related environments
Proven ability to prospect, manage a pipeline, negotiate, and close deals independently
Strong commercial mindset with the ability to influence and negotiate effectively
Resilience, with a positive and proactive attitude towards working in a target-driven environment
Strong organisational skills, with the ability to manage priorities effectively in a fast-paced setting
Nice to have:
Previous experience selling to Asian-owned businesses
A strong local network within the Chinese or wider Asian hospitality community
A genuine passion for hospitality, with an interest in digital products and technology
Energy, consistency, and determination when facing challenges or rejection
A competitive mindset and ambition to exceed targets
Genuine passion for restaurants, food culture, and hospitality
Interest in digital products, restaurant technology, and marketplace platforms
Confidence using digital tools, including Google Workspace
CRM experience is a plus
What we offer:
An awesome team
Competitive fixed salary and uncapped commission
A permanent contract
Lunch vouchers available 3 working days per week (delivered to the office only)
International teams and a multicultural environment spanning 11 offices across Europe
Highly inclusive working environment
Lifestyle benefits that can be used to reimburse expenses related to physical and leisure activities, family support, travel etc
Continuous learning and development programs
Free access to the Calm app to help you build resilience wherever you are in your mental health journey