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Managing Vice President & Category Leader, Select & Midscale

https://www.marriott.com Logo

Marriott Bonvoy

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Location:
United States , Bethesda

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Category:
-

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Contract Type:
Not provided

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Salary:

215700.00 - 382100.00 USD / Year

Job Description:

Marriott International is seeking a dynamic and strategic Managing Vice President & Category Leader, Select & Midscale Brands to oversee one of the company’s most rapidly growing global brand portfolios. This leader will serve as the global brand steward — responsible for driving brand strength, accelerating growth, and ensuring each brand delivers differentiated, profitable, and meaningful guest experiences.

Job Responsibility:

  • Lead the global vision, positioning, and strategy for Marriott’s Select and Midscale portfolio
  • Serve as the global brand steward responsible for maintaining relevance, competitiveness, and alignment with Marriott’s enterprise portfolio strategy
  • Oversee the development, performance, and evolution of global brand architectures and strategies
  • Ensure global brand standards and guidelines are clearly defined and communicated
  • Represent Select & Midscale brands externally as the global brand voice at conferences and key events
  • Monitor global brand performance and help drive measurable improvements in brand health, intent to recommend (ITR), RevPAR, and unit/pipeline expansion
  • Oversee brand budgets and resource allocation
  • Partner with Development to ensure products and brands are differentiated, operationally feasible, and compelling to owners and franchisees
  • Leverage insights and analytics to identify opportunities for growth, optimization, and innovation across the portfolio
  • Integrate competitive intelligence and cultural insight scanning to anticipate emerging trends
  • Serve as a global connector for the Select & Midscale categories
  • Partner closely with Global Design, Operations, and Insights
  • Collaborate with Global Marketing, Digital, Global Partnerships, and Loyalty
  • Allocate resources effectively across initiatives that drive global brand and portfolio impact
  • Empower continent and market teams to execute within global guardrails
  • Champion the creation of innovative, insight-driven products that strengthen guest connection and brand distinctiveness
  • Foster a test-and-learn culture that integrates design thinking, data, and guest feedback
  • Lead or oversee the development, launch, and integration of new brands into the portfolio
  • Inspire and lead a high-performing, globally connected team
  • Provide day-to-day oversight for shared product teams and cross-functional working groups
  • Develop and mentor brand leaders
  • Foster an inclusive, empowering culture that rewards innovation, agility, and accountability

Requirements:

  • 4-year degree from an accredited university in Business Administration, Hospitality Management, Marketing, or related field
  • Fourteen or more years of relevant professional experience in brand management or related function demonstrating progressive career growth and patterns of exceptional performance
  • Demonstrated ability to develop and execute comprehensive global brand blueprints and strategies that align with enterprise objectives
  • Fluent in end-to-end experience design, including integration of brand, product, F&B, and innovation across all customer touchpoints

Nice to have:

  • MBA or equivalent advanced degree
  • Experience managing multi-brand portfolios, ensuring clear differentiation and positioning within a broader ecosystem
  • Proven ability to lead transformation and inspire teams in large, matrixed organizations
  • Expertise in aligning brand strategies with Continent and Development priorities to drive revenue and unit growth
What we offer:
  • 401(k) plan
  • stock purchase plan
  • discounts at Marriott properties
  • commuter benefits
  • employee assistance plan
  • childcare discounts
  • medical coverage
  • dental coverage
  • vision coverage
  • health care flexible spending account
  • dependent care flexible spending account
  • life insurance
  • disability insurance
  • accident insurance
  • adoption expense reimbursements
  • paid parental leave
  • educational assistance
  • paid sick leave
  • PTO
  • minimum of 9 holidays annually

Additional Information:

Job Posted:
February 13, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:

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