Job Description
Title: Managing Director, SEO. Location: United States, Remote. Duration: Full Time, Direct Hire. Industry: Integrated Marketing and Digital Agency. Day-to-Day Responsibilities: Provide senior leadership for the SEO department, setting direction, priorities, and standards. Manage and mentor senior SEO leaders, including Directors and Senior Managers. Act as executive sponsor on key client relationships and step in on escalations when needed. Provide strategic SEO guidance across a large and varied client portfolio (SMB, Mid-Market, and Enterprise). Ensure SEO strategies align to broader business and marketing goals for clients. Scope and support new business opportunities, including participating in pitches and expansion conversations. Drive innovation in modern search, including AI Search Optimization (AIO) and Generative Engine Optimization (GEO). Partner with internal leadership on financial performance, retention, and growth of the SEO practice. Improve processes, frameworks, and ways of working to support scale and consistency. Collaborate cross-functionally with Paid Media, Content, Design, and Development teams. Ensure quality and consistency across SEO strategy, execution, and client deliverables. Requirements: Advertising agency background. Senior-level people leadership experience at scale, including: Managing multiple senior leaders (Director, Senior Manager level). Experience managing a large and diverse account portfolio, including: SMB, Mid-Market, and Enterprise clients. Strong client-facing and consultative skills. Able to lead executive-level conversations. Scope projects and new business opportunities end to end. Act as a thought leader for both clients and internal teams. Hands-on experience with AIO and GEO (AI Search / Generative search optimization). Deep SEO expertise across technical SEO, on-page, site architecture, and authority development. Experience operating at a strategic rather than executional level. Background across B2B, B2C, and e-commerce SEO environments. Familiarity with common SEO platforms and analytics tools (Google Search Console, GA, SEMrush, Ahrefs, Screaming Frog, etc.).
