Manager, TRN Marketing and Sports Marketing Job at Puma Group (Shanghai)

Job Description

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Job Responsibility

Support Performance category lead, on annual planning of HYROX on related projects esp. in gym/DTC, SPOMA assets (athletes, gyms) management, with effectively manage and implement relevant budgets
Work with team to ensure full alignment with all relevant functions on both global and local level including but not limited to: local entities and sales forces, and all other relevant stakeholders
Ensure proper implementation of the HYROX Partnership Strategy in the local market and use of contractual entitlements with strong focus on consumer activation and topics (i.e. CRM, digital / social media etc)
Constant tracking and analysis of HYROX business as well as local trend in cross-fit market
Drive and coordinate the process towards optimizing the activation and events
Creation and implementation of a mutually agreed local strategic partner plan (following global plan) that forms the guiding principle for how PUMA manages, leverages and commercializes the association, ultimately delivering against agreed KPI's (qualitative and quantitative)
To optimize and leverage the relationship between PUMA and local gyms/athletes, and furthermore implement the mutually agreed local & global strategy, driving return on investment and delivering towards the brands position as 'HYROX official'
Key driver and implementer of the global HYROX plans into local level
He/she will be the key person to drive business for all HYROX licensed merchandise and return on investment, esp. in DTC and gym channel
This role plays an instrumental part in the way the brand is portrayed and leveraged in association with HYROX partnership within the China market and ensures on a day-to-day basis that we continue to raise the awareness and image of PUMA as a leading brand in Elite Performance

Requirements

Resolute and a good problem solver, driven to succeed and deliver against expectations
Strong project management skills
Fluent in English and Chinese
Strong market and industry awareness
Good negotiation and interpersonal skills
University degree
Minimum 10 years' working experience in Marketing, preferably with experience in Sports Marketing
With in-house working experience of Sportswear brand(s)

Puma Group - All Job Offers

Select Country

Manager, TRN Marketing and Sports Marketing

Job Description

Job Responsibility

Requirements

Looking for more opportunities?

Manager, TRN Marketing and Sports Marketing

Social Worker – Fostering - Family and Friends Team

Spanish Speaking Caregiver

Early Years Consultant

Head of Internal Audit

Caregiver

Social Worker – Under 16s Team

Solutions Engineer

Principal Security Analyst, Special Projects

Our AI answers in your language