CrawlJobs Logo

Manager, SEO Marketing

United Kingdom, London · Job Posted February 21, 2026
Apply Position
Job Link Share

Job Description

As Manager, SEO Marketing for EMEA, you will play a pivotal role in driving the organic growth of Airwallex’s web presence across the region. You’ll work cross-functionally with Corpsite, Content, Product Marketing, and Engineering teams to deliver measurable business impact through technical SEO, content optimization, and international expansion. This is a hands-on, strategic role where you’ll directly influence both the technical and content aspects of our website, ensuring best-in-class SEO performance in a rapidly evolving search landscape.

Job Responsibility

  • Support the website’s organic growth targets in partnership with Corpsite and Content teams
  • Evangelize SEO best practices across the organization
  • Liaise with engineers to execute technical SEO recommendations
  • Provide hands-on SEO recommendations and implement changes directly within the CMS platform
  • Lead content optimization efforts
  • Develop and implement strategies to enhance E-E-A-T for YMYL content
  • Drive international SEO initiatives to expand organic reach in key EMEA markets
  • Analyze and report on SEO performance
  • Stay ahead of industry trends
  • Contribute to cross-functional training and documentation to raise SEO literacy

Requirements

  • 4+ years of SEO experience
  • At least 2 years in B2B, SaaS, or fintech environments
  • Proven track record of driving organic revenue and measurable business outcomes
  • Strong understanding of international SEO, technical SEO, and B2B marketing
  • Demonstrated ability to measure all aspects of SEO performance and turn data into insights and actions
  • Experience working in a fast-paced, high-growth, and ambiguous environment
  • Entrepreneurial and hands-on mindset
  • Strong analytical skills and proficiency with SEO tools (e.g., Google Analytics, Search Console, Ahrefs, Screaming Frog)
  • Deep understanding of E-E-A-T within YMYL verticals and the impact of online copywriting on SEO
  • Excellent communication skills, with the ability to influence and report to stakeholders at all levels

Nice to have

  • Experience with CMS platforms (e.g., Contentful, WordPress) and basic HTML/CSS
  • Familiarity with AEO/GEO tactics for AI Search
  • Strong data analysis and storytelling skills
  • Experience with content marketing, link building, and international site launches
  • Good working knowledge of Google Analytics, Google Search Console, SEMrush, Screaming Frog, Ahrefs

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Manager, SEO Marketing

8 matching positions

SEO Marketing Manager

The SEO Marketing Manager will play a critical role within an in-house paid medi...
Location
Location
United States , New York, NY or Chicago, IL
Salary
Salary:
53.00 - 58.00 USD / Hour
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience in search engine marketing, preferably at an agency or managing large-scale enterprise campaigns
  • Proven experience managing acquisition-focused paid search programs with significant budgets
  • Strong hands-on experience with Google Ads and Microsoft Ads
  • familiarity with platforms such as SA360, Adobe, or Marin is a plus
  • Demonstrated ability to analyze complex datasets, draw insights, and translate findings into actionable strategies
  • Experience working in regulated industries such as financial services or healthcare is preferred
  • Exceptional communication and presentation skills, with the ability to influence senior stakeholders
  • Strong project management and organizational skills, with the ability to manage multiple priorities simultaneously
  • Proactive, self-starter mindset with the ability to work independently and drive initiatives forward
  • High attention to detail, critical thinking skills, and a passion for testing and optimization
Job Responsibility
Job Responsibility
  • Own end-to-end execution of search marketing campaigns, including strategy development, implementation, optimization, and performance reporting
  • Develop and execute keyword strategies, audience targeting, bid management, and landing page alignment to drive acquisition-focused outcomes
  • Manage large-scale media budgets, including forecasting, pacing, and reconciliation
  • Analyze campaign performance data to generate insights, identify optimization opportunities, and refine strategies
  • Build and present clear, data-driven recommendations to senior stakeholders across multiple lines of business
  • Partner closely with internal marketing, analytics, and product teams to align campaigns with broader business objectives
  • Lead testing strategies, including hypothesis development, A/B testing, and continuous optimization
  • Ensure adherence to internal processes, compliance standards, and paid media best practices
  • Support new and emerging business initiatives by building and launching search programs from the ground up
  • Foster collaboration and knowledge sharing across teams to drive innovation and continuous improvement
What we offer
What we offer
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
  • Fulltime
Read More
Arrow Right

Senior Marketing Manager, SEO & Organic Growth

Replit is the agentic software creation platform that enables anyone to build ap...
Location
Location
United States , Foster City
Salary
Salary:
165000.00 - 215000.00 USD / Year
replit.com Logo
Replit
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of SEO and organic search marketing experience, with proven expertise in technical SEO, content optimization, and link building strategies
  • Deep understanding of emerging search paradigms including Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) for AI platforms
  • Hands-on experience with SEO tools and platforms (Google Search Console, SEMrush, Ahrefs, Screaming Frog, analytics platforms) and technical SEO implementation
  • Strong analytical capabilities – you use data to identify opportunities, prioritize initiatives, and measure impact on traffic, conversions, and pipeline
  • Experience partnering with Engineering and Product teams to implement technical SEO improvements and influence product decisions
  • Proven ability to develop content strategies informed by search insights and user intent across the funnel
  • Track record building search programs from zero-to-one with demonstrated results in traffic growth and conversion improvement
Job Responsibility
Job Responsibility
  • Own and scale organic search strategy across SEO, AEO, and GEO
  • Lead SEO strategy to improve rankings, visibility, and organic traffic from traditional search engines
  • Develop Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) strategies to ensure Replit appears prominently in AI-powered search results
  • Track and optimize performance across all search channels and report on traffic, conversions, and pipeline contribution
  • Build search infrastructure and technical foundation from scratch
  • Partner with Engineering to implement technical SEO best practices (site architecture, schema markup, Core Web Vitals, crawlability)
  • Conduct site audits and prioritize technical improvements to enhance search performance
  • Optimize on-page elements across Replit's web properties and establish tracking frameworks
  • Drive content strategy informed by search insights
  • Conduct keyword research and competitive analysis to identify high-value search opportunities
What we offer
What we offer
  • Competitive Salary & Equity
  • 401(k) Program with a 4% match
  • Health, Dental, Vision and Life Insurance
  • Short Term and Long Term Disability
  • Paid Parental, Medical, Caregiver Leave
  • Commuter Benefits
  • Monthly Wellness Stipend
  • Autonomous Work Environment
  • In Office Set-Up Reimbursement
  • Flexible Time Off (FTO) + Holidays
  • Fulltime
Read More
Arrow Right

Digital Marketing Manager

In this role, you will play a key part in shaping our digital strategy, optimizi...
Location
Location
United States , Edwardsville
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A minimum of 5 years of progressive experience in digital marketing with a strong focus on strategy, performance, and analytics
  • Proficiency in digital analytics, including dashboard creation, reporting, and data-driven decision-making
  • Hands-on experience with analytics tools such as Arkalytics or similar platforms to drive marketing optimization
  • Demonstrated success in managing external vendors and agencies while leading paid media strategies
  • Familiarity with marketing technology stacks and their application to drive omnichannel performance
  • Expertise in paid and organic media strategies, including Google Ads, social media, and SEO
  • Strong ability to work collaboratively in a cross-functional environment while maintaining ownership of digital initiatives
Job Responsibility
Job Responsibility
  • Lead the development and execution of digital performance strategies, serving as the primary analytics partner to the Chief Marketing Officer
  • Manage and oversee paid media campaigns through collaboration with external agency partners, ensuring optimal performance and efficiency
  • Develop and present clear, actionable insights from marketing analytics and campaign data to guide leadership decisions
  • Oversee the utilization and optimization of the marketing technology stack to support comprehensive omnichannel campaigns
  • Collaborate with internal teams to enhance landing pages, user experiences, and conversion funnels for improved outcomes
  • Monitor and manage digital campaign budgets, ensuring cost-effective allocation of resources and maximizing return on investment
  • Stay informed about the latest trends in digital marketing, analytics platforms, and industry best practices to maintain a competitive edge
  • Ensure seamless integration of paid and organic media strategies to enhance overall campaign effectiveness
  • Evaluate and manage external vendors and technology solutions to support strategic marketing objectives
What we offer
What we offer
  • Medical
  • Vision
  • Dental
  • Life and disability insurance
  • 401(k) plan
  • Free online training
  • Fulltime
Read More
Arrow Right

Marketing Manager

A hands-on, creative and commercially focused role leading marketing activity ac...
Location
Location
United Kingdom , Brighton
Salary
Salary:
Not provided
jobs.360resourcing.co.uk Logo
360 Resourcing Solutions
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in a Brand, Marketing or Campaign role (agency or client-side)
  • Proven lead gen, conversion and commercial performance experience
  • Strong brand, campaign and creative development capability
  • Ability to create or guide digital first content aligned with SEO/AEO/GEO
  • Confident briefing designers, photographers, videographers and agencies
  • Experience with events, partnerships and/or journey optimisation (desirable)
  • Comfortable using marketing data to drive decisions and recommendations
  • Builds strong relationships across Sales, Operations, Product, Finance, Digital, CRM and Web teams
  • Skilled at managing multiple stakeholders (internal and external) and priorities
  • Clear communicator able to articulate brand and campaign requirements
Job Responsibility
Job Responsibility
  • Develop annual brand marketing plans and content calendars aligned to commercial objectives, supporting awareness, lead generation and repeat business
  • Deliver day-to-day marketing activity across digital, social, print, partnerships and events
  • Own media plan development and delivery, and relationship with publications
  • Brief and coordinate creative, design and digital teams to deliver integrated campaigns
  • Own and optimise the customer journey for your brands, working with Digital, CRM and Sales
  • Maintain strong understanding of brand positioning, audience insight and customer behaviour
  • Supporting the Head of Marketing on specific brand related projects
  • Own the content plan and calendars for your brand, creating purpose-led, digital first content
  • Work with designers & content creators to produce multi‑format assets (social, blogs, case studies, itineraries, brochures, email, video, presentations)
  • Ensure content follows digital best practice (SEO, AEO, AI search), drives visibility and supports engagement, enquiry or retention
What we offer
What we offer
  • Competitive salary
  • Various employee discounts and offers
  • Contributory Pension scheme
  • Career progression opportunities
  • Fulltime
Read More
Arrow Right

Digital Marketing Manager

Digital Marketing Manager is responsible for leading the end‑to‑end content and ...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
disney.com Logo
Disney
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience operating at Digital Marketing Manager level (or similar) in a multi‑market or large‑scale consumer business
  • Strong background in digital content strategy, merchandising and/or ecommerce
  • Proven success in SEO, on‑page optimisation and content frameworks
  • Experience with AI‑driven content optimisation highly valuable
  • Demonstrated success in managing Affiliate channels
  • People leadership experience managing multi‑disciplinary digital teams
  • Experience collaborating with UX, Product and Development teams
  • Budget management experience
  • Experience within travel, hospitality or entertainment sectors beneficial but not essential
  • Strong leadership, coaching and team‑building skills
Job Responsibility
Job Responsibility
  • Lead the planning, creation and continual optimisation of all site content and merchandising across UK and EU markets
  • Own the content and merchandising roadmap, ensuring alignment to commercial priorities, campaign activity and guest experience goals
  • Oversee new content development, ensuring consistency, clarity, accuracy and brand alignment across all digital platforms
  • Partner with Strategy teams to integrate insights, consumer trends and commercial data into planning cycles
  • Ensure all content supports conversion, personalisation opportunities and seasonal demand
  • Own SEO strategy across markets, including technical collaboration with Digital teams
  • Drive AI optimised content creation to support how users search via multimodal AI
  • Lead ongoing schema, metadata and structural optimisation to enhance visibility and organic performance
  • Monitor search trends, competitor activity and market insights to identify new opportunities
  • Own the Affiliate marketing strategy and partnerships, ensuring strong ROI and alignment with commercial priorities
What we offer
What we offer
  • 25 days annual leave
  • Private medical insurance & dental care
  • Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
  • Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
  • Excellent parental and guardian leave
  • Employee Resource Groups – WOMEN @ Disney, Disney Mosaic, Disney PRIDE, our disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST
  • Fulltime
Read More
Arrow Right

SEO Manager

Appian is looking for an SEO Manager to lead our organic visibility strategy bey...
Location
Location
United States , McLean
Salary
Salary:
Not provided
appian.com Logo
Appian Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience in SEO, Digital PR, organic growth, or digital marketing, preferably within a B2B technology or SaaS environment
  • Proven experience developing organic strategies across both owned and third-party digital channels
  • Strong understanding of modern SEO principles, semantic search, schema markup, contextual citations, and AI-driven search behavior
  • Familiarity with Generative Engine Optimization and Answer Engine Optimization concepts, including how LLMs and AI search engines aggregate third-party data and citations
  • Hands-on experience optimizing non-traditional search environments such as YouTube, Reddit, owned communities, Quora, B2B directories, analyst platforms, and digital publication networks
  • Strong analytical skills with experience using SEO, visibility, analytics, and reporting tools to measure impact and guide strategy
  • Excellent communication and collaboration skills, with the ability to build consensus across PR, brand, partner marketing, content, web, and demand generation teams
  • Highly curious, proactive, and comfortable operating in a rapidly evolving search and digital discovery landscape
  • Bachelor's degree in Marketing, Communications, Information Technology, or a related field
Job Responsibility
Job Responsibility
  • Develop and execute a comprehensive organic discovery strategy optimized for AI search engines, LLMs, answer engines, and traditional search engines
  • Strengthen Appian’s off-site brand authority through contextual citations, high-quality mentions, backlinks, and strategic third-party visibility
  • Monitor and optimize Appian’s brand presence across partner networks, B2B directories, community platforms, and other high-value third-party ecosystems
  • Stay ahead of emerging search trends, algorithm changes, AI search behavior, and generative discovery developments to continuously evolve Appian’s organic visibility strategy
  • Partner with Strategic Communications and Public Relations teams to maximize the search value of editorials, press releases, executive thought leadership, and earned media
  • Support backlink acquisition, brand citation quality, and referral conversion opportunities across external publications and market reports
  • Monitor external content to ensure Appian’s brand references are accurate, optimized, and discoverable by search engines and AI-driven platforms
  • Identify high-authority third-party websites, digital publications, and executive profiling opportunities that support Appian’s organic discovery goals
  • Lead the organic search strategy for YouTube, including video optimization, metadata, descriptions, playlists, and channel architecture
  • Improve Appian’s visibility and authority across relevant communities and forums, including Appian Community, Reddit, Quora, and other buyer research environments
What we offer
What we offer
  • Training and Development
  • Growth Opportunities
  • Tuition reimbursement
  • Community
  • Health coverage
  • Employee Assistance Program (EAP) with free mental health support
  • Life and disability insurance
  • Employee Stock Purchase Program (ESPP)
  • Retirement/pension plan
  • Wellness dollars
  • Fulltime
Read More
Arrow Right

Digital Marketing Manager

Adyen is looking for a data-driven, proactive and collaborative digital marketin...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
adyen.com Logo
Adyen
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Minimum of 3 years of experience in digital marketing and customer acquisition. B2B tech experience is a plus
  • Strong background in SEA (e.g. Google, Microsoft) and other paid acquisition channels (e.g. LinkedIn). Knowledge in SEO and programmatic advertising (eg. DV360) is a plus
  • A results-driven marketing professional with a proven ability to strategically create, execute, and optimize successful campaigns for specific audiences, consistently improving marketing ROI
  • High language proficiency in English
  • Tool knowledge (eg. Google Analytics, Salesforce, Marketo, Looker) is a plus
  • Ability to travel internationally 20%+
Job Responsibility
Job Responsibility
  • Develop and implement digital initiatives for all paid channels to maximize lead generation in the UK market
  • Work closely with the local commercial teams and global acquisition team to generate sales accepted opportunities from digital channels
  • Leverage analytic tools to determine effectiveness of campaigns and promotions across all channels. Optimize on a daily basis
  • Manage the localizations and optimizations of the local webpages. Manage landing page creation, web translations, and local SEO optimization
  • Fulltime
Read More
Arrow Right

Senior Performance Marketing Manager – SEO/AEO

Location
Location
United States
Salary
Salary:
Not provided
noblestudios.com Logo
Noble Studios
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of digital marketing experience with a primary focus on SEO
  • agency or multi-client experience preferred
  • Bachelor's degree in a related field or equivalent experience considered
  • Hands-on understanding of SEO fundamentals across technical SEO, content strategy, internal linking, structured data, information architecture and offsite authority
  • Working knowledge of AEO concepts, including entity signals, source/citation analysis, conversational query behavior and how content may be interpreted by AI models and answer engines
  • Ability to audit technical SEO issues and explain their impact in plain language to cross-functional teams and clients
  • Demonstrated ability to prioritize recommendations using impact/effort, business goals, dependencies and performance data
  • Strong analytical, research, written and verbal communication skills, with the ability to turn data and observations into clear next steps
  • Comfort using GA4, Google Search Console, Excel/Google Sheets, Looker Studio, crawling tools such as Screaming Frog, and SEO research/ranking platforms and CMS platforms
  • Working knowledge of HTML, CSS, JavaScript rendering considerations, and schema markup
Job Responsibility
Job Responsibility
  • Contribute to SEO and Answer Engine Optimization (AEO) strategies for assigned clients by translating client goals, audience behavior, search intent and performance data into practical recommendations
  • Own day-to-day SEO/AEO deliverables with rigor, polish and clear rationale, including audits, content briefs, analysis, reporting inputs and optimization recommendations that help the team move work forward
  • Collaborate with content, development, analytics, paid media, account and strategy teams to ensure SEO/AEO recommendations are actionable, integrated and tied to broader marketing plans
  • Conduct keyword, topic, intent, SERP, competitor and AI research to identify content gaps, entity and authority opportunities and visibility risks across traditional search and AI platforms
  • Understand how AI models understand, summarize, cite and recommend brands and translate analysis into identified patterns, source/citation gaps and recommended actions
  • Support offsite integration strategies by researching social media, citations, digital PR, partnership, other cross-channel signals that influence organic visibility and AI visibility
  • Audit technical SEO issues including crawlability, indexation, internal linking, URL structure, redirects, canonicalization, XML sitemaps, robots directives, page speed/Core Web Vitals, mobile usability, JavaScript rendering and schema markup
  • Analyze and translate technical findings into prioritized roadmaps that balance business impact, user value, level of effort, development dependencies and performance risk
  • Identify and implement structured data, metadata, internal linking and content enhancements that improve search engine and answer engine understanding, eligibility for rich results and alignment with user intent
  • Monitor organic performance using platforms such as GA4, Google Search Console, Data Studio, and rank/visibility tools to surface signals early and clearly explain what changed, why it matters and what to do next
What we offer
What we offer
  • Two fully paid companywide weeks off annually (July & December)
  • Start with 10 vacation days + 5 paid sick & safe days + all company holidays
  • Growth-minded culture
  • Regular guest speakers, seminars, and team roundtables
  • Support for continued professional development
  • Fulltime
Read More
Arrow Right