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Manager, Retail Marketing

Canada, Toronto 85000.00 - 125000.00 CAD / Year · Job Posted January 15, 2026
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Job Description

Working in the dynamic environment of Four Seasons global headquarters, the Manager, Retail Marketing will be an integral member of the broader Marketing team for one of the world’s leading luxury hospitality brands. This role will have specific oversight over Retail marketing, promoting both Four Seasons Online Retail (shop.fourseasons.com), including paid, owned and earned channels, as well as promoting brand-led retail programs on property through marketing tools and collateral. This key position is accountable for setting and executing high performing marketing strategies that drive revenue and equity for the Retail business.

Job Responsibility

  • Develop innovative retail marketing strategies
  • Create and execute a multi-year marketing plan across all marketing channels
  • Seek out holistic marketing opportunities
  • Explore and evaluate new marketing channels
  • Work with the broader Retail team to define customer acquisition and retention goals
  • Lead the overall marketing calendar development and execution of all tactics
  • Lead development of integrated campaign briefs, creative briefs and media briefs
  • Lead development of seasonal campaigns
  • Conduct analysis on competitive and industry marketing campaigns
  • Leverage performance insights to drive marketing recommendations
  • Lead the marketing budget
  • Develop performance reports with insights and action plans
  • Adhere to the Retail marketing budget
  • Partner closely with cross-functional SMEs
  • Manage and collaborate with marketing agency partners
  • Collaborate with our FourSeasons.com digital team

Requirements

  • College or University degree, preferably in a business or marketing program
  • A minimum of 5 years of progressive experience in a consumer marketing role
  • Experience with luxury / global retail brands an asset
  • Ecommerce experience preferred
  • Strong marketing and business acumen
  • Forward thinking with an eye on innovative strategies
  • Digitally savvy, with experience in acquisition through various digital and social channels
  • Strong communication and elevated presentation skills
  • Ability to work in a fast-paced environment, leading and prioritizing tasks simultaneously
  • Proficiency in Adobe Analytics and Shopify
  • Strong skills in a PC and Mac environment including: MS Office (Word, PowerPoint, Excel)
  • Proficiency in Photoshop and InDesign an asset
  • Adept at learning new applications
  • Exceptional communication (written and verbal) and interpersonal skills
  • Ability to bring together, coordinate and lead a process within a matrix structure
  • Highly results-oriented
  • Excellent project management skills
  • Ability to think critically and evaluate best possible solutions and procedures
  • Able to work independently, solve problems, take initiative and use good judgment
  • Well-organized, able to set priorities and be detail-oriented
  • Experience influencing key stakeholders and making strategic recommendations

Nice to have

  • MBA an asset
  • Experience with luxury / global retail brands an asset
  • Ecommerce experience preferred
  • Proficiency in Photoshop and InDesign an asset

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