Manager of Marketing Campaign Analytics Jobs

Piper Companies

Location:
United States, Mclean

Category:
Banking

Contract Type:
Not provided

Salary:

120000.00 - 140000.00 USD / Year

Save Job

Apply Position

Job Description:

The Manager of Marketing Campaign Analytics will contribute to the daily analysis and reporting needs of the company through the development, maintenance, and distribution of reports.

Job Responsibility:

Segmentation Analysis: Develop and refine data-driven customer segmentation based on behaviors, demographics, and product usage to support marketing campaigns
Identify high-value customer segments to optimize marketing strategies and deposit growth
Automation & Process Optimization: Design and implement automated workflows for data collection
Data Analysis & Reporting Create and maintain dashboards to track deposit performance metrics by segment (e.g., balances, attrition, churn)
Collaboration & Stakeholder Engagement: Partner with product, and marketing teams to design targeted campaigns
Compliance & Data Governance: Ensure all automation and segmentation processes comply with financial regulations and data privacy standards
Use Python and Snowflake to automate data processes

Requirements:

5+ years of experience in consumer lending products acquisition or existing portfolio data analytics, including but not limited to marketing analytics, statistical analysis, etc.
Experience in marketing data segmentation in a banking/financial services setting
Hands-on skills in SQL, Tableau, R, Python, and proficiency working with large datasets
Statistical analysis experience, including A/B testing, time series, and forecasting
Expertise in Data Warehouse and business intelligence-associated tools are preferred

What we offer:

PTO
Paid Holidays
Cigna Healthcare
Dental
Vision
401k
Sick leave as required by law

Additional Information:

Job Posted:
December 11, 2025

Employment Type:

Fulltime

Work Type:

On-site work

View All Jobs In This Company

Job Link Share:

Welcome to CrawlJobs.com –
Your Global Job Discovery Platform

At CrawlJobs.com, we simplify finding your next career opportunity by bringing job listings directly to you from all corners of the web. Using cutting-edge AI and web-crawling technologies, we gather and curate job offers from various sources across the globe, ensuring you have access to the most up-to-date job listings in one place.

Manager of Marketing Campaign Analytics