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Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels. Comcasts advertising division is growing its Insights & Analytics team and we are looking for a motivated, high-impact candidate to help define, shape, and create a set of measurement and attribution solutions for our advertising clients. As manager you will lead, develop, and grow a team of analysts, and work cross-functionally with internal and external stakeholders to identify and enable innovative measurement solutions across Comcast’s advertising platforms. Acting in a player-coach capacity, you will have the opportunity to manage and grow a team while still contributing to high-impact projects and client/ vendor engagements. We are looking for candidates that have a strong background in cross-screen advertising, are technically sound, and have excellent communication skills.
Job Responsibility:
Subject matter expert in advertising measurement and attribution domain
Creates and streamlines pipeline of advanced 1st party measurement and attribution solutions from request intake to report generation
Manages and develops a team of analysts focused on both technical and client-facing work
Improves tracking and reporting of work across team by leveraging project management software (Jira) for better resource allocation, headcount justification, and performance management
Works across product management, commercialization, and engineering teams to help define, build, automate, and scale net new solutions that benefit the core business and our clients
Meets with key, strategic clients to present advanced measurement findings, gather business requirements, and support account from a SME perspective
Partners with strategy and sales leadership to identify, implement, and enable revenue generating proof of concepts
Engages with sales and account leadership to understand client objectives, and how measurement and attribution can help solve for them
Trains internal and external stakeholders on how best to utilize our measurement solutions, with a focus on actionability and optimization
Consistent exercise of independent judgment and discretion in matters of significance
Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary
Other duties and responsibilities as assigned
Requirements:
Bachelor’s degree in statistics, engineering, economics, computer science, or another quantitative field
Strong analytical background and experience in extracting insights and operating with large data sets to identify trends and actionable takeaways
Expertise in SQL and Excel required
Digital and/ or linear video advertising experience required
Proficiency with data analysis and BI tools (i.e. Tableau, Power BI, Looker, Python, R, etc.)
Great written and verbal communicator
Experience working within cloud infrastructures (i.e. AWS, GCP, Azure)