CrawlJobs Logo

Manager Marketing Motorsport

about.puma.com Logo

Puma Group

Location Icon

Location:
Germany , Herzogenaurach

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

Not provided
Save Job
Save Icon
Apply Position

Job Description:

Manager Marketing Motorsport role at PUMA's corporate headquarters in Herzogenaurach, Germany. The position involves building marketing plans, driving integrated campaigns, and executing full-funnel marketing programs for the Motorsport category.

Job Responsibility:

  • Build the annual marketing plan for Motorsport based on global guidance, aligning with Merchandise, Retail, WHS and Ecom priorities
  • Drive the integrated campaign planning and execution across the marketing, channel, media and content experts in the regional marketing team and execute in local areas with the help of the clusters and area marketing experts
  • Drive Full-Funnel Marketing programs across all consumer touchpoints
  • Develop and adapt category-specific activation concepts for key launches
  • Provide launch-agnostic, always-on activation and storytelling toolkits for wholesale, retail and e-commerce
  • Execute category-led brand experiences supporting priority launches and narratives
  • Execute local integrated marketing planning for key brand and product campaigns
  • Execute with local European markets to drive sell-in and sell-through performance
  • Partner with Merchandising Sports and Sales to get input on brand & commercial opportunities, category storytelling and product launch performance
  • Identify channel marketing efficiencies and synergies to improve procedures, transparency and ROI
  • Analyze campaign and content performance, share results and actions to improve brand and commercial KPIs
  • Provide structured category insights to global marketing and product teams as part of commercial input and regular feedback sessions

Requirements:

  • Strong strategic and category‑marketing competence to build annual Motorsport marketing plans aligned with global guidance and cross‑functional priorities
  • Advanced integrated‑campaign management capability to drive full‑funnel planning and orchestrate channel, media, and content execution across regions
  • High proficiency in full‑funnel and multi‑touchpoint marketing to activate campaigns consistently across retail, wholesale, e‑commerce, and digital environments
  • Strong creative and conceptual skills to develop and adapt category‑specific activation concepts, toolkits, and brand experiences for key launches
  • Robust analytical and performance‑management skills to evaluate campaign results, interpret content effectiveness, and translate insights into actions that improve brand and commercial KPIs
  • Excellent cross‑functional collaboration and commercial acumen to partner effectively with Merchandising, Sales, Retail, and Global Marketing to identify opportunities, optimize launch performance, and ensure both sell‑in and sell‑through impact

Additional Information:

Job Posted:
February 17, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Icon
Puma Group - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Manager Marketing Motorsport

New

Group Marketing Manager

We are seeking a highly experienced and strategic Group Marketing Manager to lea...
Location
Location
United Kingdom , Birmingham; Rotherham
Salary
Salary:
Not provided
allianceautomotive.co.uk Logo
Alliance Automotive UK LV Ltd
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven track record managing large marketing teams (circa 25 people) and owning whole marketing functions
  • Experience managing marketing across multiple business units and brands
  • Experience leading marketing efforts across differing selling channels including B2B, B2C, retail, and distribution
  • Extensive digital marketing expertise covering a range of platforms and channels
  • Experience managing private label marketing strategies
  • Experience working with creative teams including graphic design as part of a broader marketing function
  • Proven experience managing sponsorship or sports marketing programmes, ideally motorsport or similar high-profile partnerships
  • Strong leadership, communication, and stakeholder management skills
  • Demonstrable commercial acumen and ability to develop marketing strategies aligned with business objectives
  • Degree in Marketing, Business, or a related field preferred
Job Responsibility
Job Responsibility
  • Lead and manage the comprehensive marketing function covering multiple business units and brands
  • Manage and develop a diverse marketing team of approximately 25 people, including specialists in product marketing, digital, private label, creative support, and more
  • Develop and execute integrated marketing strategies that address the needs of different brands, selling channels (B2B, B2C, retail, distribution), and marketing platforms
  • Oversee the marketing and positioning of private label products to maximise market share and brand strength
  • Coordinate marketing efforts related to the BTCC racing team, leveraging this platform for brand visibility and engagement
  • Ensure marketing strategies support and drive growth across the UK and Ireland distribution and store networks
  • Collaborate closely with commercial leaders and senior management to ensure marketing initiatives are aligned with broader business objectives
  • Manage the marketing budget responsibly to maximise return on investment
  • Analyse market trends, customer insights, and competitive activity across multiple sectors, brands, and channels to continuously refine marketing approaches
  • Report directly to the Managing Director of UK Subsidiaries, providing clear and insightful updates on marketing performance and strategic direction
  • Fulltime
Read More
Arrow Right

Internship Sports Marketing Motorsport

SPEED & SPIRIT is what we look for in our candidates, defined by some simple val...
Location
Location
Germany , Herzogenaurach
Salary
Salary:
Not provided
about.puma.com Logo
Puma Group
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Currently enrolled student in the field of business administration, sport management, marketing, or other relevant area
  • Solid understanding and ideally first experience in Sports Marketing with good knowledge of professional sports and/or Motorsport affinity
  • Result-driven and proactive way of working within a fast-paced environment
  • Highly communicative team player and organizational talent
  • Fluent in English and strong German language skills
  • MS Office experience, especially excel and ppt
Job Responsibility
Job Responsibility
  • Support of the Sports Marketing Motorsport team in operational day-to-day business
  • Responsible for product selection and distribution to sponsored athletes and Motorsport teams including shipment and tracking
  • Assist with order placement, invoicing and monitor internal storage
  • Data Maintenance by using internal tools and PUMA ERP system
  • Collaborate with different departments and stakeholders
  • Coordinate and execute small projects or assigned project parts
Read More
Arrow Right

Marketing Manager Eastern Europe

This role leads the regional marketing strategy, deliverables and team in East E...
Location
Location
Poland
Salary
Salary:
176600.00 - 235400.00 PLN / Year
valvoline.com Logo
Valvoline
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Minimum: Bachelor’s degree in Business or Marketing
  • Minimum: 8-10 years of (B2B) marketing experience
  • Fluent in English (spoken and written)
  • Excellent interpersonal and communication skills
  • Pro-active, self-starter, independent, and willing to take ownership
  • Comfortable to work in a fastmoving environment
  • Hands-on mentality and results driven
  • Flexible and stress resistant
  • Experienced at working in teams and with remote colleagues
  • Adept in managing various internal and external stakeholders
Job Responsibility
Job Responsibility
  • Develop the marketing strategy, playbooks, value propositions and key initiatives tailored to drive growth for the distributor network across East Europe
  • Coordinate regional marketing planning through the team of marketing specialists
  • Oversee the timely roll-out of campaigns, promotions, activations, innovation projects and product launches and measure effectiveness through predefined set of performance indicators
  • Periodically present key updates, insights and recommendations to leadership
  • Work in conjunction with the sales team in planning, coordinating and executing campaigns, events and other lead-generating and brand building activities
  • Manage the relationship tied to local sponsorship deals, motorsports and others, ensuring we maximize the spend, experiences and local activations
  • Coordinate key VIP events ensuring a great customer experience and sales driving connectivity
  • Lead and develop the team of marketing specialists
  • Work on enhancing capabilities and team behavior within the group
  • Ensure proper KPIs, development plans and accountability for all team members
Read More
Arrow Right

Marketing Executive

NAPA Racing UK is looking for a highly organised, proactive, and creative Market...
Location
Location
United Kingdom , Birmingham
Salary
Salary:
Not provided
allianceautomotive.co.uk Logo
Alliance Automotive UK LV Ltd
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Strong organisational and time‑management skills with the ability to juggle multiple projects
  • Experience in social media planning, scheduling, and content creation
  • Confident communicator with a professional approach at events and in partner-facing situations
  • Creative mindset with an eye for detail and brand consistency
  • Ability to work weekends and travel regularly throughout the BTCC season
  • Excellent written and verbal communication skills in English
  • Strong IT skills and demonstrated proficiency in the use of Microsoft Office packages, including Excel, Word, PowerPoint, Outlook, and Teams
  • Full driving license required
Job Responsibility
Job Responsibility
  • Attend a minimum of 10 BTCC race weekends per calendar year, supporting the team with content capture, partner obligations, and fan engagement
  • Assist with event planning, logistics, and on‑site coordination to ensure smooth delivery of marketing activities
  • Represent NAPA Racing UK professionally at all events, working closely with drivers, partners, and the wider team
  • Support the management of race weekend ticket allocation and VIP guest experience
  • Support the planning, scheduling, and publishing of content across all NAPA Racing UK social media channels
  • Create engaging content including posts, reels, stories, graphics, and short‑form video
  • Work with photographers, videographers, and internal teams to ensure consistent brand identity and tone of voice
  • Monitor social performance and contribute ideas to grow reach, engagement, and fan loyalty
  • Assist in the delivery of marketing campaigns, partner activations, and seasonal promotions
  • Creative direction for supporting marketing collateral
What we offer
What we offer
  • Access to a company vehicle when required for business use
  • On-site free parking
  • AAG Benefits
  • Company pension
  • Discount on automotive parts
  • Fulltime
Read More
Arrow Right
New

Retail Store Manager

This full-time position runs day-to-day operations, sales, delivery, and site pr...
Location
Location
Australia , Sydney
Salary
Salary:
Not provided
11recruitment.com.au Logo
11 Recruitment
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience meeting monthly budgets and improving results by 3–5%
  • Delivery of sales and GP targets with variance analysis and actions
  • Cash handling, reconciliation, EFTPOS balancing and banking
  • Stock control, special orders and inter-store transfers
  • Scheduling, approving time sheets and managing rosters
  • Local marketing via Facebook/Instagram and club engagement
  • Current driver’s licence
  • Willingness to complete medical and police checks
Job Responsibility
Job Responsibility
  • Meet monthly sales budgets with +3–5% year-on-year growth
  • Reach sales and gross profit targets
  • Build local engagement with clubs, tracks, and social channels
  • Maintain accurate cash, EFTPOS, and banking processes
  • Open and close on time with reliable coverage
  • Schedule and lead one part-timer, approve time sheets, manage leave and sickness notifications, and uphold OHS requirements
  • Control inventory, manage special orders and inter-store transfers, keep displays complete with clear pricing, and resolve customer issues
  • Daily tasks include till and cash reconciliation, matching payments to reports, and preparing banking weekly or when thresholds are reached
  • In-store onboarding, a week of training in Melbourne, periodic presence at track or club events by direction, and contribution to sponsorship or in-store club nights to drive traffic and repeat business
What we offer
What we offer
  • Commission is available for exceeding quarterly budgets and KPIs
  • A mobile phone plan is included
  • Engagement with clubs, tracks and events by arrangement, including hosting in-store meetings to build traffic and loyalty
  • For consistent performers, potential network growth may create scope for added responsibility over time
  • Fulltime
Read More
Arrow Right

Senior Research Analyst - Media Intelligence

As a Senior Research Analyst, you will support communications measurement and an...
Location
Location
United Kingdom
Salary
Salary:
Not provided
brandwatch.com Logo
Brandwatch
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in marketing, communications, analytics, or a related field
  • 5+ years’ experience in brand or consumer research, media analysis, or data/statistical analysis, ideally with exposure to social media research
  • Experience working with motorsports clients or a strong demonstrated interest in Formula 1
  • Strong analytical and critical thinking skills, with excellent attention to detail
  • Comfortable working under pressure, both independently and as part of a team
  • Proficiency in Excel, Word, and PowerPoint for data analysis, reporting and presentations
  • Experience with data analysis and Boolean query logic
  • Familiarity with social research methods, unstructured data, Boolean searches, and tools such as Brandwatch or similar platforms is a strong advantage
  • Confident in interpreting data, identifying patterns and translating insights into clear, actionable narratives
  • Strong written and verbal communication skills, including presenting insights to clients
Job Responsibility
Job Responsibility
  • Support the day-to-day delivery of analytics and reporting for the client, working closely with the dedicated analyst team
  • Contribute to regular reports using established templates and tools, including data visualisation, qualitative analysis and insight development
  • Manage media content ingestion and coding, ensuring data accuracy and consistency, and troubleshooting issues where required
  • Ensure the quality and reliability of data, and support its evolution in reporting and planning
  • Create and adapt customised reporting templates and approaches to meet client needs
  • Provide insight-led recommendations on content strategy, media outreach and influencer activity
  • Collaborate with the manager to prioritise tasks and manage workload effectively
  • Communicate clearly and professionally with colleagues and stakeholders
  • Work alongside other analysts and team leads to continue developing analytical and reporting skills
What we offer
What we offer
  • Cision Group Personal Pension Scheme
  • Life Assurance
  • Healthcare cash plan
  • Dental Insurance
  • Private Medical Insurance (For directors and above only)
  • Gym Subsidy
  • Cycle to Work
  • Discounted Dining
  • Virtual GP
  • Employee Assistance Programme (EAP)
  • Fulltime
Read More
Arrow Right

Senior Research Analyst - Media Intelligence

As a Senior Research Analyst, you will support communications measurement and an...
Location
Location
Germany
Salary
Salary:
Not provided
brandwatch.com Logo
Brandwatch
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in marketing, communications, analytics, or a related field
  • 5+ years’ experience in brand or consumer research, media analysis, or data/statistical analysis, ideally with exposure to social media research
  • Experience working with motorsports clients or a strong demonstrated interest in Formula 1
  • Strong analytical and critical thinking skills, with excellent attention to detail
  • Comfortable working under pressure, both independently and as part of a team
  • Proficiency in Excel, Word, and PowerPoint for data analysis, reporting and presentations
  • Experience with data analysis and Boolean query logic
  • Confident in interpreting data, identifying patterns and translating insights into clear, actionable narratives
  • Strong written and verbal communication skills, including presenting insights to clients
  • Experience managing projects end to end in a collaborative environment
Job Responsibility
Job Responsibility
  • Support the day-to-day delivery of analytics and reporting for the client, working closely with the dedicated analyst team
  • Contribute to regular reports using established templates and tools, including data visualisation, qualitative analysis and insight development
  • Manage media content ingestion and coding, ensuring data accuracy and consistency, and troubleshooting issues where required
  • Ensure the quality and reliability of data, and support its evolution in reporting and planning
  • Create and adapt customised reporting templates and approaches to meet client needs
  • Provide insight-led recommendations on content strategy, media outreach and influencer activity
  • Collaborate with the manager to prioritise tasks and manage workload effectively
  • Communicate clearly and professionally with colleagues and stakeholders
  • Work alongside other analysts and team leads to continue developing analytical and reporting skills
What we offer
What we offer
  • Capital-forming benefits and a pension fund
  • Flexible working hours and mobile work
  • Commuter card subsidy
  • Subsidy for our partner EGYM Wellpass to access 7,500 premium fitness and wellness options
  • New and modern office in Gateway Gardens, Frankfurt
  • Professional development in a modern and globally leading company
  • Insights into the international media landscape
  • A dynamic global team
  • Work independently and self-driven in an innovative environment
  • Value-driven culture and team-oriented working
Read More
Arrow Right

Event Executive

Our client, a global Trade Association, is recruiting for an Event Executive. We...
Location
Location
United Kingdom , Warwickshire
Salary
Salary:
32000.00 - 36000.00 GBP / Year
membershipbespoke.co.uk Logo
Membership Bespoke
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • At least 3-5 years’ relevant B2B Event experience, including event sales, marketing and communications, within a commercially focused membership, or client service-led, organisation
  • Ability to work independently within a small team
  • being resourceful with good interpersonal skills
  • Flexible and enthusiastic – eager and capable of responding to new challenges
  • A ‘multi-tasking, problem solver’ capable of working under pressure with concurrent deliverables
  • taking responsibility for delivering on-time
  • A well-organised, planned approach to work with a high level of attention to detail
  • Excellent time-management, capable of re-prioritising and leading work to meet changing deadlines
  • Friendly but professional, with good written and verbal communication skills
  • Confident and friendly on phone and screen, hosting meetings, taking calls and making sales calls
Job Responsibility
Job Responsibility
  • Responsible for the delivery of Motorsport-industry focused events, throughout each year
  • Responsible for your B2B events from inception through to delivery
  • Playing an essential part in the creation and origination of each event, offering your experienced suggestions from the outset, to help these take shape and be delivered successfully
What we offer
What we offer
  • 25 days holiday plus bank holidays
  • discretionary bonus
  • annual eye test voucher
  • Fulltime
Read More
Arrow Right
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Germany Jobs Ireland Jobs Poland Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
CrawlJobs Group
ITFlashcards AllDevBlogs
© 2026 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy