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Working within the dynamic environment of Four Seasons global headquarters, the Manager, Marketing – Content Governance & Enablement will be an integral member of the broader marketing team supporting one of the world’s leading luxury hospitality brands. This role plays a critical part in enabling Four Seasons’ continued global growth, ensuring marketing content can scale with confidence, consistency, and integrity across an increasingly complex and dynamic content ecosystem. The role provides both strategic and operational leadership for marketing content governance and enablement, establishing and evolving frameworks that balance creative excellence with brand expression, legal compliance, and risk mitigation. Partnering closely with brand, marketing, creative, paid media, social media, legal and the broader commercial organization, this role builds, shapes, and scales governance consistently across the full content lifecycle, complementing existing brand governance such as the brand compass review. Acting as a central operator and integrator, the role drives clarity through well-defined frameworks, cross functional coordination, and scalable process design—enabling confident, compliant content execution globally.
Job Responsibility:
Design and operationalize a global marketing content governance framework
Identify and operationalize opportunities to strengthen content governance through audits, reviews, and continuous improvement initiatives
Identify and implement tools to help strengthen brand consistency and control
Act as the primary Marketing point‑of‑contact for content‑related legal considerations
Continuously monitor industry trends across paid, owned and earned channels to inform governance frameworks
Drive alignment across the content lifecycle, systems, and workflows
Support the rollout and ongoing governance operationalization of the Creative Asset Hub
Own and centralize all approved content agreement templates, releases and forms
Champion asset governance and lifecycle management across systems and channels
Develop and deliver content governance training, toolkits and enablement materials
Act as a content governance subject matter expert
Partner with cross functional teams to define and evolve content governance KPI frameworks
Requirements:
College or University degree, preferably in Business or Marketing
Minimum of 7 years of progressive experience in brand or content governance, marketing enablement, commercial operations and/or related enterprise marketing functions within corporate or agency environments
Strong marketing and business acumen, with a focus on governance, risk management, and operational excellence
Deep knowledge of current and evolving marketing risk and compliance considerations, including content usage rights, document review, and brand integrity
Experience partnering with Legal on marketing or IP‑related matters
Strong marketing and business acumen, with a focus on governance, risk management, and operational excellence
Excellent written and verbal communication skills, with the ability to produce clear, executive‑ready materials
Proven ability to operate in a fast‑paced, matrixed environment, managing multiple priorities simultaneously
Proficiency with Microsoft PowerPoint, Excel, Word, Teams, Outlook, and OneDrive
Strong aptitude for learning and adopting new tools and platforms
Exceptional interpersonal and collaboration skills, with experience working across diverse teams including legal and agency partners
Proven ability to coordinate and lead processes within a matrix organization with multiple direct and indirect stakeholders
Highly results‑oriented, with strong project management skills and a commitment to meeting deadlines
Analytical and critical thinker, able to evaluate options and recommend practical solutions
Self-directed, organized, detail oriented, and able to exercise sound judgment
Demonstrated experience influencing stakeholders across levels and functions, delivering strategic recommendations aligned with business objectives
Nice to have:
MBA
What we offer:
Additional rewards as part of the total compensation package