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A leading media and entertainment organization is seeking a Digital Analytics Manager to support product, editorial, and audience teams with actionable insights across high-traffic digital platforms. This role will focus on content performance, audience engagement, and user behavior analytics — helping drive editorial strategy, audience growth, and digital product decision-making across news, streaming, and consumer experiences.
Job Responsibility
Partner with Product, Editorial, Engineering, and Business teams to define analytics requirements and measurement strategies
Conduct ad hoc analysis using SQL and deliver dashboards, reporting, and actionable insights to stakeholders and leadership
Analyze audience engagement across articles, video, newsletters, podcasts, and commerce platforms
Identify trends in high-performing content, publishing strategies, and user behavior
Support experimentation initiatives through measurement planning and statistical analysis
Ensure accuracy, consistency, and reliability across analytics reporting and deliverables
Partner with Finance and Business teams on forecasting and performance tracking
Mentor junior team members and contribute to analytics best practices
Requirements
5+ years of experience in Digital Analytics, Product Analytics, Audience Analytics, or related fields
Strong SQL skills plus experience with Python or R
Experience with Adobe Analytics
Google Analytics
Amplitude
Databricks
Snowflake
Tableau
Looker
Omni
Strong communication and stakeholder management skills
Experience supporting analytics initiatives within digital media, publishing, streaming, or consumer-facing businesses preferred