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India Channel Sales Lead is responsibility for managing and delivering on all business through distribution partners channel partners in India. Develop and execute channel strategy to drive Broadband and Service Provider revenue growth, customer acquisition and market penetration.
Job Responsibility
Prioritized plans including identifying targeted partners, channels and end Broadband and Service Provider customers
Contract negotiations with new partners
Establish agreed business plans including quarterly and annual revenue performance targets and review processes
Put in place Partner on boarding and enablement plans including training and development programs
Marketing programmes to drive market penetration, raise market awareness, promote CommScope solutions and products and strategic initiatives
Work cross-functionally to create, optimize and manage programs that define and document the working relationship between CommScope and channel partners
Identify and deliver strategic initiatives to differentiate and drive incremental revenue through distributors and channel partners
Focus on driving Broadband and Service Provider sales goals and accurate sales forecast for CommScope distributors and channel partners in India
Develop run rate program and sales acceleration plans with distributors and partners to drive channel growth and enhance loyalty
Execute channel strategy and channel programs to drive desired business outcome
Drive Quarterly Business Reviews with senior management of key distributors and partners
Ensure sales and technical knowledge and accreditation levels for distributors and partners by conducting training, seminars, and presentations
Manage operational efficiencies with distributors including inventory management and reporting
Create and analyze sales reports, identify issues contributing to success, define and manage incentives, and take necessary corrective actions
Establish and maintain positive and proactive relationships with distributor and channel partner management and sales teams
Identify and recruit new distributors/partners to expand channel coverage as appropriate
Create best-in-industry partner experience as a competitive differentiator
Requirements
Preferably with at least 10 years of channel management experience at National Level, preferably in IT industry
Preferably with Bachelor’s Degree in a related field or equivalent experience
Experience managing Tier 1 Distributors and partners
Strong background with IT industry with knowledge in Broadband, FFTH, WIFI, networking OR Data Center security products
Must have experience of working in an organization with high touch sales teams
Must have experience of selling via Distributors and channels into the large enterprise, hosting and Service Provider verticals
Must be a proven leader capable of working with and collaborating with sales, finance, marketing, legal, product management, logistics and other extended teams
Proven track record of sales and in-depth knowledge of indirect channel sales model for Enterprise Infrastructure or adjacent solutions
Ability to develop, roll-out and measure the success of programs and processes, and to effectively communicate plans and strategies across a matrix organization, at all levels within the company and to channel partners
Strong written and verbal English communication skills
Willing to travel regionally on a regular basis
Preferably based in Mumai/Delhi
Nice to have
Proficiency in Mandarin or other Asian languages a plus
Thorough understanding of the data and telecommunications industry, competitors and evolving technologies
Thorough competitive knowledge including solutions, technology and product offerings