Manager Brand Communications

• Ensure Global/EM marketing guidelines are upheld during the execution of concepts to local market
• Lead and deliver powerful market activation plans to win in respective categories
• Plan and drive seasonal brand activation/comms calendar and campaign planning milestones
• Ensure all activations are aligned with the Media&Digital Activation, Newsroom, Sport/Influencer Marketing, CTC teams and that it is in close collaboration with the Key City team
• Brief the creative & event agencies for localized content and ensure all creative work is approved by Global/EM marketing teams
• Go to person for brand comms deliverables across GTM milestones
• Manage to set KPIs for global &local campaigns across the respective categories and prepare & present campaign performance report to EM Hub contacts and leadership team
• Monitor and analyze competitor activities and analyze reports to form insights to optimize and streamline strategies, activities, and processes to ensure that the brand stays ahead of trends
• Own the Marketing Working Budget (MWB) and ensure translation into cost efficient
• Lead, develop and retain talents to foster a high-performance culture
• Other duties as assigned by Line Manager

• Bachelors in related field required
• Minimum of 5 years equivalent professional experience, ideally in brand marketing disciplines
• Experience managing external agencies, partners and vendors
• Advanced user of MS Office suite of products
• Fluent in written and spoken English is a must
• Passion for sports is a plus
• Strong interpersonal skills (e.g. courage, innovation, ownership, respect, team play)
• Ability to develop and implement local marketing plans following Global guidelines
• Strong presentation and alignment skills to internal and external stakeholders
• End-to-End Planning Ownership
• Deep cross-functional process knowledge
• Project/Process management skills
• A self-starter, detail-oriented, and highly organized
• Marketing budget management
• Motivates employees and creates a high performing environment.

Passion for sports is a plus