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Manager, Brand Advocacy & Partnerships

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Assessfirst

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Location:
United States , Brooklyn

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Category:
-

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Contract Type:
Not provided

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Salary:

90000.00 - 100000.00 USD / Year

Job Description:

Prose is looking for a Manager, Brand Advocacy & Partnerships to build and grow the brand's most authentic layer of connection — through a thriving community, intentional brand experiences, and strategic partnerships. Central to this role is cultivating a network of micro and mid-tier creators who are first and foremost Prose community members: real people who genuinely love the brand and whose voices carry influence within their circles. This is not a traditional influencer marketing role. You will focus on building lasting relationships and brand belonging rather than managing content pipelines or paid media activations. You'll partner closely with Brand, Growth, Social, PR and Retention teams to ensure community and partnership efforts deepen brand affinity and support long-term customer loyalty.

Job Responsibility:

  • Own and evolve Prose's brand advocacy strategy across owned channels, loyalty touchpoints, ambassador programs, and advocacy initiatives
  • Build and manage a micro and mid-tier creator community rooted in genuine brand affinity — prioritizing long-term relationships and authentic advocacy
  • Develop clear criteria and a scalable process for identifying, onboarding, and nurturing community creators and brand advocates leveraging tools and AI sources
  • Plan, manage, and execute brand experiences end-to-end — from intimate community gatherings and activations to larger-scale brand moments and industry events
  • Identify, negotiate, and manage brand partnerships and co-marketing collaborations that drive awareness and affinity with target audiences
  • Partner with Brand, PR and Social teams to amplify authentic community content and advocacy moments across owned and earned channels
  • Leverage internal tools such as CreatorIQ, Nectar Social, etc. to track, analyze, and report on the health and performance of community initiatives, events, and partnerships — translating qualitative signals and quantitative data into actionable insights
  • Manage event and partnership budgets, vendor relationships, and logistics with precision and attention to detail
  • Serve as a brand ambassador externally, representing Prose at industry events and in partner conversations

Requirements:

  • 5+ years of experience in community/influencer management, brand advocacy, partnerships, or experiential marketing — ideally at a consumer brand
  • Experience in beauty, wellness, personal care, or a premium DTC/subscription brand strongly preferred
  • A clear point of view on the distinction between community-driven advocacy and traditional influencer marketing, with experience building or scaling the former
  • Proven track record of developing authentic creator and advocate relationships, not just managing content deliverables
  • Experience planning and executing brand events and experiences from concept through completion
  • Strong negotiation and relationship management skills with experience handling partner contracts and budgets
  • Highly organized with the ability to manage multiple work streams, relationships, and deadlines simultaneously
  • Data-informed approach to measuring community health, engagement quality, and partnership impact — beyond vanity metrics
  • Experience/ability to leverage AI tools such as Gemini, Claude, ChatGPT in order to inform strategies
  • Passion for hair, beauty, or wellness and a genuine enthusiasm for building brand communities
What we offer:
  • A competitive and flexible PTO policy
  • Competitive compensation package
  • Company sponsored health care plan (medical, dental and vision plans)
  • 401k + matching
  • $125 monthly wellness allowance
  • FSA and commuter benefits
  • Snacks and vending machine available on site

Additional Information:

Job Posted:
April 12, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:

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