Manager – UFS Category Strategy & Innovation, MY Job at Unilever (Kuala Lumpur)

Job Responsibility

Build direct connections with Malaysian food operators, chefs, consumer insight teams and market insight teams to generate actionable insights for the Malaysia market
Use the UFS Malaysia technology and data stack to develop market hypotheses and identify growth opportunities
Translate insights into clear category strategies, portfolio choices and innovation priorities that meet local customer and consumer needs
Work closely with R&D, chefs and commercial teams to run regular portfolio health reviews that maximize growth, profitability and local relevance
Apply net revenue management principles to keep the category on track against growth, margin KPIs in Malaysia
Optimize the Malaysia portfolio by identifying scale opportunities, simplifying complexity and reducing low-value tail items
Lead Malaysia innovation projects from idea through launch, working with cross-functional partners to ensure strong execution and market relevance
Support and execute the country innovation strategy to build a strong Malaysia pipeline over the next 3 to 5 years
Track innovation funnel sufficiency and in-market performance to ensure plans support business objectives, growth ambitions and OKRs in Malaysia
Act as a key liaison across local teams and relevant regional stakeholders to keep priorities aligned and innovation projects on track

A Bachelor's degree
2 to 3 years of experience in marketing, brand management, portfolio and innovation development, or consumer insights
Experience in the consumer goods industry is preferred
Able to start as soon as possible
Good understanding of marketing fundamentals and processes
High learning agility and adaptability, with a strong growth mindset
Proficient in Microsoft Office applications, especially Excel, PowerPoint and Word
Comfortable working through business challenges with a positive mindset
Strong self-organization and prioritization skills
Able to manage multiple priorities in a fast-paced environment
Strong cross-functional communication and stakeholder management skills
Passion for uncovering customer insights
Ability to turn insight into strategy, and strategy into action
Strategic thinking
Commercial and P&L understanding