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Mailchimp Developer

United States 40.00 - 50.00 USD / Hour · Job Posted March 21, 2026
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Job Description

Our client is a full-service, deeply digital advertising agency based in the North Mid-West, established over 40 years ago. It specializes in creating transformative branding and marketing solutions, including application development and marketing services, with a belief that courage and kindness have a place in business. They focus on driving uncommon success for clients in a collaborative environment.

Job Responsibility

  • Develop and implement marketing automation workflows in MailChimp, including customer journeys, triggers, segmentation, and behavior-based messaging
  • Build and manage email campaigns in MailChimp, such as creating audiences, templates, dynamic content, trigger campaigns, and scheduled sends to support marketing initiatives and promotions
  • Design and optimize drip campaigns in MailChimp that nurture leads and engage customers across the lifecycle, while monitoring performance and adjusting based on analytics and campaign results
  • Analyze campaign performance metrics, such as open rates, click-through rates, and conversions, using MailChimp's reporting tools to provide insights and recommendations for improvements
  • Conduct A/B testing on email elements like subject lines, content, and timing to enhance engagement and effectiveness in MailChimp
  • Ensure all MailChimp campaigns comply with email regulations (e.g., CAN-SPAM, GDPR) and best practices for optimal deliverability

Requirements

  • Proven expertise in MailChimp with a laser-focused skillset (not an email generalist)
  • Experience in developing marketing automation workflows, building email campaigns, and optimizing drip sequences
  • Ability to work on a short-term project remotely from US, Canada, or LATAM regions
  • Proficiency in HTML and CSS for creating and customizing responsive email templates within MailChimp
  • Strong analytical skills, including experience with A/B testing and interpreting email performance metrics in MailChimp
  • Knowledge of email marketing compliance laws and integration of MailChimp with other tools or CRM systems

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